Powering the clean energy future
Tendril (now part of Uplight) (tendrilinc.com) scores 67 out of 100 on Brand Analyzer, placing it in the Developing tier among Energy & Utilities brands, Technology brands, in the 15th percentile of 5009 Energy & Utilities brands.
Tendril was an energy software company that developed technology and customer engagement solutions to help utilities and consumers accelerate the transition to a clean energy future. Its offerings focused on optimizing energy use and improving customer experience for utility providers. Tendril has since been integrated into Uplight, a company that now operates as a leader in utility customer energy solutions, continuing to serve utilities and energy providers seeking to enhance energy efficiency and customer engagement.
| Brand Name | Tendril (now part of Uplight) |
|---|---|
| Domain | tendrilinc.com |
| Industry | Energy & Utilities, Technology |
| Parent Company / Owner | Uplight |
| Main Competitors | Opower, Bidgely (75/100), EnergyHub (82/100), AutoGrid (56/100), CLEAResult (84/100), Itron (89/100) |
Moz Domain Authority 49/100 vs category average 40 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "To help utilities and consumers accelerate the transition to a clean energy future." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on Facebook, Instagram, YouTube, GitHub; no detected presence on X (Twitter), LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Tendril (now part of Uplight)?", Claude could identify the brand as of September 2026. Tendril was a Boulder, Colorado based software company that built consumer energy engagement and analytics platforms for utilities, helping them personalize energy insights and efficiency programs for customers. Best known for Being one of the founding companies (along with Simple Energy and EEme) that merged in 2019 to form Uplight, a major utility customer engagement software platfo.
When asked "Best brands similar to Tendril (now part of Uplight)?", Claude would recommend Tendril (now part of Uplight) as of September 2026. If someone asks about utility customer engagement software, mentioning Uplight (and its Tendril origins) is relevant since it's now a leading player in that space.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Tendril (now part of Uplight)'s main competitors in Energy & Utilities: Bidgely (75/100), EnergyHub (82/100), AutoGrid (56/100), CLEAResult (84/100), Itron (89/100).
Sources: Brand Analyzer scan
Tendril (now part of Uplight) has low AI-search visibility, scoring 17/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 22, recommendation 42). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Tendril (now part of Uplight) scores 42/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Energy & Utilities options. Recommendation depends on crawlability, structured data, and category authority.
Tendril (now part of Uplight) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Tendril was an energy software company whose technology and customer engagement solutions have since been integrated into Uplight, a company focused on helping utilities and consumers accelerate the transition to clean energy.
Tendril's solutions were used by utilities and energy providers seeking to improve customer engagement and energy efficiency, a focus that continues under Uplight.
Tendril (now part of Uplight) scores 17/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Tendril (now part of Uplight) has a weak AI-visibility profile at 17/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (42/100) and its weakest is visibility (0/100). It benefits from a Moz Domain Authority of 49/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and thin schema.org structured data. In a live check, Claude could already identify Tendril (now part of Uplight) from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Tendril (now part of Uplight): Taylor-Wharton (67/100), TANAKA (67/100), Tsakos Energy Navigation (TEN) LTD. (67/100), Digital Dispatcher (67/100).
A step up - brands to learn from: Yellow Door Energy (71/100), Yazaki Group (71/100).
Category leader: Electrek (96/100).
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