Authentic Indian Handicrafts, Delivered Online
The Bombay Store (thebombaystore.com) scores 71 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among E-commerce brands, Fashion & Apparel brands, Other brands, in the 24th percentile of 14441 E-commerce brands.
The Bombay Store is an Indian e-commerce retailer offering handcrafted goods sourced from artisans across India. Rooted in a historic Mumbai institution, it sells traditional and decorative handicrafts online to customers in India and abroad. The brand emphasizes authenticity, craftsmanship, and cultural heritage, targeting gift buyers, decor enthusiasts, and shoppers seeking unique, premium Indian-made products through a modern online shopping experience.
| Brand Name | The Bombay Store |
|---|---|
| Domain | thebombaystore.com |
| Industry | E-commerce, Fashion & Apparel |
| Headquarters | Mumbai, India |
| Main Competitors | FabIndia (87/100), Chumbak (83/100), Jaypore (75/100), India Circus (71/100), Craftsvilla, Anokhi (81/100) |
Moz Domain Authority 34/100 vs category average 44 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #617,034 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Shop unique Indian handicrafts online at The Bombay Store. Explore a wide range of handcrafted treasures from Mumbai’s iconic store. Buy Indian handicrafts online today!" (Meta description: 25 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, + Microdata, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, Shopify.
Social footprint: verified profiles on Instagram, LinkedIn, X (Twitter), YouTube; no detected presence on Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is The Bombay Store?", Claude could identify the brand as of September 2026. The Bombay Store is a well-known Indian retail brand offering handicrafts, home decor, gifts, apparel, and lifestyle products with an Indian ethnic touch, and it also sells through its e-commerce site thebombaystore.com. Best known for Indian ethnic home decor, gifts, and handicraft products.
When asked "Best brands similar to The Bombay Store?", Claude would recommend The Bombay Store as of September 2026. It's a recognizable and long-standing Indian brand for ethnic home decor and gifting, so it fits naturally when discussing similar Indian lifestyle or gift retailers.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
The Bombay Store's main competitors in E-commerce: FabIndia (87/100), Chumbak (83/100), Jaypore (75/100), India Circus (71/100), Anokhi (81/100).
Sources: Brand Analyzer scan
The Bombay Store has limited AI-search visibility, scoring 32/100 on Brand Analyzer's AI visibility composite (visibility 5, trust 60, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: The Bombay Store official site
The Bombay Store scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.
Sources: The Bombay Store official site
The Bombay Store is an online retailer specializing in Indian handicrafts, operating as the digital extension of a historic Mumbai-based store. It offers handcrafted products made by skilled artisans, aiming to make traditional Indian craftsmanship accessible to customers both within India and internationally through e-commerce.
Sources: The Bombay Store official site
The Bombay Store can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: The Bombay Store official site
The Bombay Store is known for being an iconic Mumbai institution that offers authentic, handcrafted Indian goods. It has built a reputation around traditional craftsmanship, cultural heritage, and curated collections of artisan-made products, now extended through its online retail presence.
Sources: The Bombay Store official site
The Bombay Store is used by discerning shoppers, gift buyers, and art and decor enthusiasts interested in authentic Indian craftsmanship and heritage products. Its customer base includes individuals both in India and abroad who seek unique, culturally significant handcrafted items.
Sources: The Bombay Store official site
The Bombay Store scores 32/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
The Bombay Store has a weak AI-visibility profile at 32/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (60/100) and its weakest is visibility (5/100). It benefits from a global traffic rank of #617,034 (Tranco), open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 34/100. In a live check, Claude could already identify The Bombay Store from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to The Bombay Store: Supercheap Auto (71/100), Strand Bookstore (71/100), Leith Bottle Shop (71/100), The Meat Guy(ミートガイ) (71/100).
A step up - brands to learn from: Zoo Med Laboratories (81/100), ZonGuru (81/100).
Category leader: DHL (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.