เดอะอีสานเรคคอร์ด
หน้าแรก (theisaanrecord.co) scores 67 out of 100 on Brand Analyzer, placing it in the Developing tier among Other brands, in the 26th percentile of 36606 Other brands.
หน้าแรก is the homepage of The Isaan Record (theisaanrecord.co), a Thai-language media platform focused on the Isaan (Northeastern Thailand) region. It publishes interviews, opinion pieces, and the latest news related to the people, arts, and culture of Isaan. The site serves as a central hub for content covering social, cultural, and current affairs topics specific to this region of Thailand, targeting readers interested in Isaan-related news and perspectives.
| Brand Name | หน้าแรก |
|---|---|
| Domain | theisaanrecord.co |
| Industry | Other |
| Main Competitors | Prachatai (81/100), The101.world (80/100), Lanner (64/100), Khaosod English (74/100), BenarNews (71/100) |
Moz Domain Authority 32/100 vs category average 37 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "สัมภาษณ์ ความคิดเห็น เรื่องล่าสุด คนอีสาน ศิลปวัฒนธรรม […]" (No meta description. OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is TH-only, limiting citation in English-language AI answers.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on Facebook, X (Twitter), Instagram, YouTube; no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is หน้าแรก?", Claude could identify the brand as of October 2026. The Isaan Record is an independent bilingual (Thai/English) news outlet focused on covering politics, social issues, and culture in Thailand's northeastern Isaan region, often with an investigative and community-focused angle not covered by mainstream Bangkok-centric media. Best known for independent journalism covering Isaan (northeastern Thailand) politics and social issues.
When asked "Best brands similar to หน้าแรก?", Claude would recommend หน้าแรก as of October 2026. It's a notable niche outlet for anyone looking for regional Thai journalism or coverage of Isaan specifically, distinct from national Thai media.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
หน้าแรก's main competitors in Other: Prachatai (81/100), The101.world (80/100), Lanner (64/100), Khaosod English (74/100), BenarNews (71/100).
Sources: Brand Analyzer scan
หน้าแรก has limited AI-search visibility, scoring 29/100 on Brand Analyzer's AI visibility composite (visibility 17, trust 35, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: หน้าแรก official site
หน้าแรก scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Other options. Recommendation depends on crawlability, structured data, and category authority.
Sources: หน้าแรก official site
หน้าแรก can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: หน้าแรก official site
หน้าแรก scores 29/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
หน้าแรก has a weak AI-visibility profile at 29/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is visibility (17/100). It benefits from a Wikidata knowledge-graph entry, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 32/100 and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify หน้าแรก from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to หน้าแรก: TheGolfWorks.com (67/100), The Gem Trader (67/100), The Nutrition Group (67/100), The Pet Collective (67/100).
A step up - brands to learn from: Ed. Züblin AG (71/100), Zone.college (71/100).
Category leader: Accenture (97/100).
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