TimeOut Москва Brand Score: 79/100 - Brand-Ready tier

Ваш гид по лучшим развлечениям

TimeOut Москва (timeout.ru) earns a Brand Analyzer score of 79 out of 100, placing it in the Brand-Ready tier among Media & Entertainment brands, Travel & Hospitality brands, Food & Beverage brands. Among 3951 Media & Entertainment brands analyzed, TimeOut Москва ranks in the 62nd percentile (category average 75, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 100/100, Digital Presence 100/100, Visual Identity 96/100, Messaging Clarity 100/100, Trust Foundation 70/100, AI Discoverability 48/100, Brand Authority 51/100.

AI Snapshot

TimeOut Москва (timeout.ru) is a Moscow-based city guide website that provides information on entertainment, cultural events, theaters, cinema, clubs, and restaurants. It aggregates an up-to-date listing of activities and venues to help residents and visitors decide where to go and what to do in the city. The site positions itself as a leading urban entertainment and culture guide, targeting people interested in leisure, dining, and events in Moscow.

Key facts about TimeOut Москва
Brand NameTimeOut Москва
Domaintimeout.ru
IndustryMedia & Entertainment, Travel & Hospitality
Main CompetitorsАфиша (79/100), KudaGo (81/100), The Village, Яндекс Афиша, TripAdvisor (88/100), Zoon (85/100)

Evidence

Moz Domain Authority 58/100 vs category average 50 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #97,758 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.

TimeOut Москва appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.

The homepage meta description reads "TimeOut Москва - ваш гид по лучшим развлечениям, мероприятиям, театрам, кино, клубам и ресторанам города. Узнайте, куда сходить и чем заняться в Москве." (Meta description: 23 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is RU-only, limiting citation in English-language AI answers.

Detected tech stack: Nginx, WordPress, Ghost.

Social footprint: verified profiles on X (Twitter), LinkedIn, Instagram, GitHub; no detected presence on Facebook, YouTube - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Score breakdown - 7 dimensions

AI visibility

TimeOut Москва scores 40/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

TimeOut Москва has a limited AI-visibility profile at 40/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (50/100) and its weakest is trust (29/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #97,758 (Tranco) and a Moz Domain Authority of 58/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify TimeOut Москва from memory (August 2026) - a sign these signals are paying off.

Visibility - 41/100

Trust - 29/100

Recommendation likelihood - 50/100

Does AI know TimeOut Москва?

Live results from asking a general-purpose AI assistant about the brand, checked August 2026.

When asked "What is TimeOut Москва?", Claude could identify the brand as of August 2026. Time Out Moscow is the Russian-language edition of the international Time Out magazine franchise, covering Moscow's restaurants, bars, events, culture and entertainment listings. Best known for Being the Moscow city guide edition of the global Time Out magazine brand.

When asked "Best brands similar to TimeOut Москва?", Claude would recommend TimeOut Москва as of August 2026. It's a recognizable localized version of a well-known international city guide and entertainment media brand, relevant for anyone asking about Moscow lifestyle or entertainment media.

People Also Ask About TimeOut Москва

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are TimeOut Москва's main competitors?

TimeOut Москва's main competitors include Афиша (79/100), KudaGo (81/100), The Village, Яндекс Афиша, TripAdvisor (88/100). These companies compete in the Media & Entertainment space for similar customers, offering comparable products or services.

Sources: Brand Analyzer scan

TimeOut Москва vs TripAdvisor: how do they compare?

TimeOut Москва and TripAdvisor are competitors in Media & Entertainment. Brand Analyzer scores TimeOut Москва at 79/100 and TripAdvisor at 88/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.

Sources: Brand Analyzer scan

What are the best alternatives to TimeOut Москва?

Popular alternatives to TimeOut Москва include Афиша (79/100), KudaGo (81/100), The Village, Яндекс Афиша, TripAdvisor (88/100). Each is an established option in the Media & Entertainment space; the best fit depends on your specific needs, budget, and required features.

Sources: Brand Analyzer scan

What products or services does TimeOut Москва offer?

TimeOut Москва offers a city guide service featuring listings and information about theaters, cinema screenings, nightlife venues, clubs, and restaurants in Moscow, aimed at helping users plan their leisure time.

Sources: TimeOut Москва official site

Does ChatGPT recommend TimeOut Москва?

TimeOut Москва scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: TimeOut Москва official site

What is TimeOut Москва?

TimeOut Москва is a city guide website (timeout.ru) that provides information about entertainment, cultural events, theaters, cinema, clubs, and restaurants in Moscow. It serves as a resource for residents and visitors to find leisure activities and events across the city.

Sources: TimeOut Москва official site

What does TimeOut Москва do?

TimeOut Москва compiles and publishes an up-to-date listing (afisha) of Moscow's cultural and entertainment offerings, including theater performances, films, nightlife venues, and restaurants, helping users decide where to go and what to do.

Sources: TimeOut Москва official site

How can TimeOut Москва improve its AI discoverability?

TimeOut Москва can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: TimeOut Москва official site

Who uses TimeOut Москва?

TimeOut Москва is used by residents and visitors of Moscow who are interested in cultural leisure activities, dining, and events, and who are looking for guidance on where to go and what to do in the city.

Sources: TimeOut Москва official site

What is TimeOut Москва known for?

TimeOut Москва is known for being a comprehensive city guide that aggregates information on Moscow's entertainment scene-covering theaters, cinemas, clubs, and restaurants-in one accessible source.

Sources: TimeOut Москва official site

Recommendations

Peer brands

Ranked closest to TimeOut Москва: The Planet D (79/100), The Blonde Abroad (79/100), TITRAFILM (79/100), Tommo (79/100).

A step up - brands to learn from: Zeno Group (81/100), Zadar Tourist Board (81/100).

Category leader: Complex (97/100).