Spesa di qualità a prezzi convenienti
Todis (todis.it) scores 80 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among E-commerce brands, Food & Beverage brands, Other brands, in the 70th percentile of 28389 E-commerce brands.
Todis is an Italian supermarket chain founded in 1994 and headquartered in Perugia. It operates as a discount retailer specializing in private-label, entirely Italian-made products, offering consumers an alternative and economical shopping experience. The brand emphasizes quality at competitive prices and frequent promotional offers, positioning itself apart from traditional large-scale distribution. Todis targets budget-conscious Italian families seeking quality food and household products at affordable prices through its retail network.
| Brand Name | Todis |
|---|---|
| Domain | todis.it |
| Industry | E-commerce, Food & Beverage |
| Founded | 1994 |
| Headquarters | Perugia |
| Main Competitors | Eurospin (81/100), Lidl Italia (85/100), MD Discount (82/100), Aldi Italia (81/100), Penny Market (77/100), In's Mercato (79/100) |
Moz Domain Authority 41/100 vs category average 40 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #725,085 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "I supermercati Todis sono a marca privata, tutta italiana e rappresentano per i clienti consumatori un modo alternativo di fare la spesa." (Meta description: 22 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is IT-only, limiting citation in English-language AI answers.
Detected tech stack: Apache, WordPress, Ghost.
Social footprint: verified profiles on Facebook, Instagram, X (Twitter), YouTube, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Todis?", Claude could identify the brand as of October 2026. Todis is an Italian discount supermarket chain known for low-cost grocery retail, operating physical stores across Italy rather than being primarily an e-commerce business. Best known for Being a budget-friendly Italian discount supermarket chain.
When asked "Best brands similar to Todis?", Claude would not surface Todis as of October 2026. It's a brick-and-mortar discount grocery retailer, not a company known for e-commerce, so it wouldn't fit a list of e-commerce brands.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Todis's main competitors in E-commerce: Eurospin (81/100), Lidl Italia (85/100), MD Discount (82/100), Aldi Italia (81/100), Penny Market (77/100).
Sources: Brand Analyzer scan
Todis has limited AI-search visibility, scoring 43/100 on Brand Analyzer's AI visibility composite (visibility 28, trust 55, recommendation 56). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Todis official site
Todis was founded in 1994. Todis operates in the E-commerce category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Todis is headquartered in Perugia. Todis operates in the E-commerce category.
Sources: Wikidata
Todis scores 56/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Todis official site
Todis is an Italian supermarket chain founded in 1994 and headquartered in Perugia. It operates as a discount retailer focused on private-label products that are entirely made in Italy, offering consumers an alternative way to shop for groceries and household goods.
Sources: Todis official site
Todis can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Todis official site
Todis offers private-label food and household products, all manufactured in Italy, sold through its network of discount supermarkets. The company emphasizes quality private-label goods combined with regular promotional pricing.
Sources: Todis official site
Todis operates a network of discount supermarkets across Italy, selling private-label food and household products that are entirely produced in Italy. The company focuses on providing quality goods at competitive prices while running regular promotional offers to attract budget-conscious shoppers.
Sources: Todis official site
Todis is known for its private-label, entirely Italian-made product range sold through a discount supermarket format. It distinguishes itself from traditional large-scale retailers by combining affordability with a focus on Italian-sourced and Italian-produced goods.
Sources: Todis official site
Todis is used by Italian families and budget-conscious consumers who seek quality food and household products at competitive prices, often as an alternative to traditional large-format supermarkets.
Sources: Todis official site
Todis scores 43/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Todis has a limited AI-visibility profile at 43/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (56/100) and its weakest is visibility (28/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #725,085 (Tranco) and a Moz Domain Authority of 41/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Todis from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Todis: TK Maxx (80/100), TITUS (80/100), Tokyo Smoke (80/100), TOM FORD (80/100).
A step up - brands to learn from: ZuPreem (81/100), Zulay Kitchen (81/100).
Category leader: DHL (97/100).
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