東進 (Toshin) Brand Score: 73/100 - Brand-Ready tier

日本一の現役合格実績を更新

東進 (Toshin) (toshin.com) scores 73 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Education brands, in the 32nd percentile of 11745 Education brands.

AI Snapshot

東進 (Toshin) is a researcher. 生徒一人ひとりの志望校合格に責任を持ち、大学受験対策を通じて学力向上と夢の実現を支援する。.

Key facts about 東進 (Toshin)
Brand Name東進 (Toshin)
Domaintoshin.com
IndustryEducation
Main Competitors河合塾, 駿台予備学校 (41/100), 代々木ゼミナール, Z会, スタディサプリ (69/100), ベネッセ(進研ゼミ) (72/100), 明光義塾

Evidence

Moz Domain Authority 51/100 vs category average 49 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "2026年も東大・旧七帝大・早慶などで日本一の現役合格実績を更新。東進の合格力の理由(ワケ)を体験しよう。予備校・大学受験の東進ハイスクール、東進衛星予備校公式サイト。" (Meta description too short (1 words). OG description present but brief) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 6 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, Product/Article schema, og:title, og:description, og:image, og:type, Twitter cards. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is JA-only, limiting citation in English-language AI answers.

Detected tech stack: Cloudflare.

Social footprint: verified profiles on X (Twitter), LinkedIn, Facebook, Instagram, GitHub; no detected presence on YouTube - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know 東進 (Toshin)?

Live results from asking a general-purpose AI assistant about the brand, checked September 2026.

When asked "What is 東進 (Toshin)?", Claude could identify the brand as of September 2026. Toshin (東進ハイスクール, Toshin High School) is a major Japanese prep school (juku) network run by Nagase Brothers, known for its video-based lecture system where students watch recorded classes from famous prominent instructors called 'kariswoma' or star teachers rather than attending Best known for Its satellite/video lecture system featuring celebrity instructors like Yasuhisa Kanda for English, aimed at helping students prepare for Japanese university en.

When asked "Best brands similar to 東進 (Toshin)?", Claude would recommend 東進 (Toshin) as of September 2026. It's one of the most recognizable juku brands in Japan alongside Kawaijuku and Sundai, so it would naturally come up in a discussion of Japanese exam prep schools.

People Also Ask About 東進 (Toshin)

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are 東進 (Toshin)'s main competitors?

東進 (Toshin)'s main competitors in Education: 駿台予備学校 (41/100), スタディサプリ (69/100), ベネッセ(進研ゼミ) (72/100).

Sources: Brand Analyzer scan

What is 東進 (Toshin)?

東進は、東進ハイスクールおよび東進衛星予備校として全国展開する、大学受験対策に特化した日本の塾・予備校ブランドである。難関大学への現役合格実績を強みとし、独自の映像授業を用いた指導を提供している。

Sources: 東進 (Toshin) official site

What products or services does 東進 (Toshin) offer?

東進は、大学受験対策のための映像授業、指導プログラム、東進ハイスクールおよび東進衛星予備校という校舎形態でのサービスを提供している。

Sources: 東進 (Toshin) official site

What is 東進 (Toshin) known for?

東進は、東京大学、旧七帝大、早稲田大学・慶應義塾大学など難関大学への現役合格実績で日本一を誇ることで知られている。独自の映像授業システムを用いた指導体制も特徴である。

Sources: 東進 (Toshin) official site

What does 東進 (Toshin) do?

東進は、大学受験を目指す高校生に対して、映像授業を中心とした学力向上プログラムと個別の指導体制を提供し、志望校合格に向けた学習支援を行っている。

Sources: 東進 (Toshin) official site

Does ChatGPT recommend 東進 (Toshin)?

東進 (Toshin) scores 61/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority.

Sources: 東進 (Toshin) official site

How can 東進 (Toshin) improve its AI discoverability?

東進 (Toshin) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: 東進 (Toshin) official site

Who uses 東進 (Toshin)?

東進は、大学受験を控えた高校生と、その保護者に利用されている。特に東京大学や旧七帝大、早稲田大学・慶應義塾大学などの難関大学への現役合格を目指す受験生が主な利用者である。

Sources: 東進 (Toshin) official site

Recommendations

AI visibility

東進 (Toshin) scores 32/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

東進 (Toshin) has a weak AI-visibility profile at 32/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (61/100) and its weakest is visibility (11/100). It benefits from a Moz Domain Authority of 51/100, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify 東進 (Toshin) from memory (September 2026) - a sign these signals are paying off.

Visibility - 11/100

Trust - 38/100

Recommendation likelihood - 61/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to 東進 (Toshin): TorahAnytime (73/100), Titan HST (73/100), TrafficSchool.com (73/100), Trellis (73/100).

A step up - brands to learn from: Zymo Research (81/100), Zutobi (81/100).

Category leader: Canva (97/100).

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