美容院・美容室の検索＆予約サービス
楽天ビューティ (Rakuten Beauty) (rakuten.co.jp) scores 67 out of 100 on Brand Analyzer, placing it in the Developing tier among E-commerce brands, Other brands, in the 19th percentile of 7221 E-commerce brands.
楽天ビューティ (Rakuten Beauty) is a Japanese e-commerce company. It was founded in 1997. It is headquartered in Higashi-Shinagawa. 全国の美容院・美容室をかんたんに検索・予約でき、楽天ポイントを貯めて使えるサービスを提供する。.
| Brand Name | 楽天ビューティ (Rakuten Beauty) |
|---|---|
| Domain | rakuten.co.jp |
| Industry | E-commerce, Other |
| Founded | 1997 |
| Headquarters | Higashi-Shinagawa |
| Parent Company / Owner | The Master Trust Bank of Japan |
| Main Competitors | Hot Pepper Beauty, EPARK Beauty (73/100), minimo, Ozmall (71/100) |
Moz Domain Authority 93/100 vs category average 43 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
楽天ビューティ (Rakuten Beauty) appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "【公式】ネット予約で楽天ポイントが貯まる＆使える！美容院・美容室検索なら楽天ビューティ。エリアやメニュー、設備などお好みの条件からあなたにピッタリのサロンを探せます。人気のヘアカタログや人気ランキング、口コミ、ラ・クーポン、Raku Lab(ラクラボ)など情報満載です。" (Meta description too short (2 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is JA-only, limiting citation in English-language AI answers.
Detected tech stack: Nginx, Vue.
Social footprint: verified profiles on LinkedIn, Instagram, YouTube, GitHub; no detected presence on Facebook, X (Twitter) - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked August 2026.
When asked "What is 楽天市場 (Rakuten Ichiba)?", Claude could identify the brand as of August 2026. Rakuten Ichiba is Japan's largest online shopping mall, operated by Rakuten Group, where third-party merchants set up virtual storefronts to sell everything from electronics to food and fashion. It's known for its point-based loyalty program (Rakuten Super Points) and its distinc Best known for Being Japan's biggest online marketplace with its Rakuten Super Points loyalty ecosystem.
When asked "Best brands similar to 楽天市場 (Rakuten Ichiba)?", Claude would recommend 楽天ビューティ (Rakuten Beauty) as of August 2026. It's a dominant player in Japanese e-commerce and a natural comparison point alongside Amazon Japan and Yahoo Shopping when discussing top online marketplaces in Japan.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
楽天ビューティ (Rakuten Beauty)'s main competitors in E-commerce: EPARK Beauty (73/100), Ozmall (71/100).
Sources: Brand Analyzer scan
楽天ビューティ (Rakuten Beauty) has limited AI-search visibility, scoring 44/100 on Brand Analyzer's AI visibility composite (visibility 33, trust 44, recommendation 63). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
楽天ビューティ (Rakuten Beauty) was founded in 1997. 楽天ビューティ (Rakuten Beauty) operates in the E-commerce category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
楽天ビューティ (Rakuten Beauty) is headquartered in Higashi-Shinagawa. 楽天ビューティ (Rakuten Beauty) operates in the E-commerce category.
Sources: Wikidata
楽天ビューティが提供するサービスには、美容院・美容室のオンライン検索・予約機能、ヘアカタログ、口コミ・レビュー、人気ランキング、クーポン（ラ・クーポン）、そして美容関連情報サイト「Raku Lab（ラクラボ）」などが含まれます。
楽天ビューティ (Rakuten Beauty) scores 63/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
楽天ビューティ（Rakuten Beauty）は、楽天グループが運営する日本国内の美容院・美容室検索・予約サービスです。利用者はエリアやメニュー、設備などの条件からサロンを検索し、オンラインで予約することができます。
楽天ビューティは、全国の美容院・美容室情報をデータベース化し、ユーザーが希望条件（エリア、メニュー、設備など）に合ったサロンを検索・比較できるサービスを提供しています。オンライン予約機能を備え、予約時に楽天ポイントを貯めたり使用したりできる点が特徴です。
楽天ビューティ (Rakuten Beauty) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
楽天ビューティ (Rakuten Beauty) is owned by or part of The Master Trust Bank of Japan. 楽天ビューティ (Rakuten Beauty) operates in the E-commerce category.
Sources: Wikidata
楽天ビューティは、美容院・美容室を探している一般消費者、特に楽天ポイントを貯めたり使いたいユーザーや、エリアや設備などの条件から自分に合ったサロンを見つけたい人々に利用されています。
楽天ビューティは、ネット予約で楽天ポイントを貯めたり使えたりする点、そして人気のヘアカタログや口コミ、ランキング、クーポン情報を提供する点で知られています。
楽天ビューティが人気なのは、楽天ポイントプログラムとの連携により、予約時にポイントを獲得・使用できる点、そして詳細な条件検索やヘアカタログ、口コミ、クーポンなどの充実した情報提供によって、利用者が自分に合った美容室を簡単に見つけられる点にあります。
楽天ビューティ (Rakuten Beauty) scores 44/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
楽天ビューティ (Rakuten Beauty) has a limited AI-visibility profile at 44/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (63/100) and its weakest is visibility (33/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 93/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify 楽天ビューティ (Rakuten Beauty) from memory (August 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
67 in September 2026, down from 91 in August 2026.
Ranked closest to 楽天ビューティ (Rakuten Beauty): PropertyOnion.com (67/100), Primark (67/100), Raymour & Flanigan (67/100), RADIO CITY (67/100).
A step up - brands to learn from: Zoologist Perfumes (71/100), Zeex (71/100).
Category leader: DHL (97/100).
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