UDAYA Brand Score: 79/100 - Brand-Ready tier

Yoga, Fitness & Mindfulness Online

UDAYA (udaya.com) scores 79 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Sports & Fitness brands, Healthcare brands, Media & Entertainment brands, in the 58th percentile of 2628 Sports & Fitness brands.

AI Snapshot

UDAYA is an online platform offering yoga, fitness, and meditation classes. It provides more than 30 yoga styles along with meditation, Pilates, barre, spinning, and HIIT instruction, taught by over 100 teachers. The service is designed for individuals of all experience levels, from beginner to advanced, and offers a 14-day free trial. UDAYA positions itself as a comprehensive, premium destination for holistic wellness content delivered online.

Key facts about UDAYA
Brand NameUDAYA
Domainudaya.com
IndustrySports & Fitness, Healthcare
Main CompetitorsGlo (86/100), Alo Moves (78/100), Gaia (93/100), Peloton (90/100), YogaWorks (86/100), Grokker (86/100)

Evidence

Moz Domain Authority 35/100 vs category average 45 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "Online Yoga Classes, highest quality, beginner to advanced, 30+ yoga styles & meditation. 100+ teachers. Pilates, barre. 14-day FREE trial." (Meta description: 20 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: Cloudflare, WordPress, Ghost.

Social footprint: verified profiles on X (Twitter), LinkedIn, Facebook, Instagram, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know UDAYA?

Live results from asking a general-purpose AI assistant about the brand, checked September 2026.

When asked "What is UDAYA?", Claude could not identify the brand as of September 2026. I don't recognize UDAYA as a specific Sports & Fitness company, possibly because it's a small or newer brand without much presence in my training data.

When asked "Best brands similar to UDAYA?", Claude would not surface UDAYA as of September 2026. I can't recommend a company I don't have verified information about.

People Also Ask About UDAYA

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are UDAYA's main competitors?

UDAYA's main competitors in Sports & Fitness: Glo (86/100), Alo Moves (78/100), Gaia (93/100), Peloton (90/100), YogaWorks (86/100).

Sources: Brand Analyzer scan

What products or services does UDAYA offer?

UDAYA offers online classes in yoga (30+ styles), meditation, Pilates, barre, spinning, and HIIT. Classes are taught by a roster of more than 100 teachers and are designed for practitioners ranging from beginner to advanced levels. The platform also offers a 14-day free trial.

Sources: UDAYA official site

Does ChatGPT recommend UDAYA?

UDAYA scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority.

Sources: UDAYA official site

What is UDAYA?

UDAYA is an online platform that provides yoga, fitness, and meditation classes. It offers instruction across more than 30 yoga styles plus meditation, Pilates, barre, spinning, and HIIT, delivered by a network of over 100 teachers to users of all skill levels.

Sources: UDAYA official site

What does UDAYA do?

UDAYA provides streaming access to a library of online classes covering yoga, meditation, Pilates, barre, spinning, and HIIT. Its content is organized to serve practitioners ranging from beginners to advanced students, taught by more than 100 expert instructors, and it offers a 14-day free trial for new users.

Sources: UDAYA official site

How can UDAYA improve its AI discoverability?

UDAYA can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: UDAYA official site

What is UDAYA known for?

UDAYA is known for its extensive library of over 30 yoga styles combined with meditation and other fitness classes such as Pilates and barre, taught by a large roster of more than 100 teachers, positioning it as a comprehensive online wellness destination.

Sources: UDAYA official site

Who uses UDAYA?

UDAYA is used by individuals of all fitness levels, from beginners to advanced practitioners, who are seeking accessible, high-quality online instruction in yoga, fitness, and meditation.

Sources: UDAYA official site

Recommendations

AI visibility

UDAYA scores 35/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

UDAYA has a weak AI-visibility profile at 35/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (53/100) and its weakest is visibility (17/100). It benefits from a Wikidata knowledge-graph entry, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 35/100 and no llms.txt to steer AI to its best pages. In a live check (September 2026), Claude could not identify UDAYA from memory, confirming the gaps above.

Visibility - 17/100

Trust - 53/100

Recommendation likelihood - 45/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to UDAYA: TurboAnt (79/100), Trident Fly Fishing (79/100), USA Archery (79/100), USA Shooting (79/100).

A step up - brands to learn from: Bash (81/100), Yogamatters (81/100).

Category leader: Complex (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

Add this brand score badge to your site