UD Las Palmas Brand Score: 65/100 - Developing tier

El sentimiento de un pueblo

UD Las Palmas (udlaspalmas.es) scores 65 out of 100 on Brand Analyzer, placing it in the Developing tier among Sports & Fitness brands, Media & Entertainment brands, in the 12th percentile of 11785 Sports & Fitness brands.

AI Snapshot

UD Las Palmas is a Spanish professional football club based in Las Palmas de Gran Canaria, founded in 1949. It represents the Gran Canaria football community and competes in Spanish professional football. The club's official website provides news, videos, statistics, and exclusive content related to its first team, aiming to connect fans with the club's history and identity.

Key facts about UD Las Palmas

Brand Name	UD Las Palmas
Domain	udlaspalmas.es
Industry	Sports & Fitness, Media & Entertainment
Founded	1949
Headquarters	Las Palmas de Gran Canaria
Main Competitors	CD Tenerife (68/100), Real Betis (67/100), Celta de Vigo (74/100), Rayo Vallecano (61/100), Cádiz CF (76/100), Real Sociedad (87/100)

Evidence

Moz Domain Authority 61/100 vs category average 42 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

UD Las Palmas has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.

The homepage meta description reads "UD LAS PALMAS" (Meta description too short (3 words). OG description present but brief) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is ES-only, limiting citation in English-language AI answers.

Detected tech stack: Next.js.

Social footprint: verified profiles on Facebook, Instagram, YouTube, GitHub; no detected presence on LinkedIn, X (Twitter) - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know UD Las Palmas?

Live results from asking a general-purpose AI assistant about the brand, checked November 2026.

When asked "What is UD Las Palmas?", Claude could identify the brand as of November 2026. UD Las Palmas is a Spanish professional football club based in Las Palmas de Gran Canaria, founded in 1949, that plays its home matches at Estadio Gran Canaria. Best known for Being the top football club representing Gran Canaria, known for its yellow kits and passionate 'amarillo' fanbase, competing in Spain's top divisions.

When asked "Best brands similar to UD Las Palmas?", Claude would recommend UD Las Palmas as of November 2026. It's a well known Spanish football club with a long history in La Liga, so it would naturally come up alongside other Spanish football teams.

People Also Ask About UD Las Palmas

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are UD Las Palmas's main competitors?

UD Las Palmas's main competitors in Sports & Fitness: CD Tenerife (68/100), Real Betis (67/100), Celta de Vigo (74/100), Rayo Vallecano (61/100), Cádiz CF (76/100).

Sources: Brand Analyzer scan

What is UD Las Palmas?

UD Las Palmas is a Spanish professional football club based in Las Palmas de Gran Canaria, founded in 1949. It represents the island of Gran Canaria in Spanish professional football competitions.

Sources: UD Las Palmas official site

How visible is UD Las Palmas in AI search?

UD Las Palmas has moderate AI-search visibility, scoring 54/100 on Brand Analyzer's AI visibility composite (visibility 57, trust 60, recommendation 40). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.

Sources: UD Las Palmas official site

When was UD Las Palmas founded?

UD Las Palmas was founded in 1949. UD Las Palmas operates in the Sports & Fitness category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is UD Las Palmas headquartered?

UD Las Palmas is headquartered in Las Palmas de Gran Canaria. UD Las Palmas operates in the Sports & Fitness category.

Sources: Wikidata

What products or services does UD Las Palmas offer?

UD Las Palmas offers professional football matches, club news, videos, statistics, and exclusive content related to its first team through its official digital platforms.

Sources: UD Las Palmas official site

What does UD Las Palmas do?

UD Las Palmas operates a professional football team that competes in Spanish league football. The club also provides fans with news, videos, statistics, and exclusive content about the first team through its official website.

Sources: UD Las Palmas official site

Does ChatGPT recommend UD Las Palmas?

UD Las Palmas scores 40/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: UD Las Palmas official site

How can UD Las Palmas improve its AI discoverability?

UD Las Palmas can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: UD Las Palmas official site

Who uses UD Las Palmas?

The club's content and matches are followed by football fans, club supporters, and residents of Gran Canaria interested in the team's performance and activities.

Sources: UD Las Palmas official site

What is UD Las Palmas known for?

UD Las Palmas is known for being the leading football club of Gran Canaria, representing local identity and history while competing in Spanish professional football.

Sources: UD Las Palmas official site

Recommendations

• Enable HTTPS on your website - SSL certificates are free via Let's Encrypt. HTTPS builds trust and improves SEO rankings. (impact: high, effort: quick_win)
• Improve meta descriptions for AI - Write clear, concise meta and Open Graph descriptions that answer 'what does this company do?' in 10-30 words. AI systems rely heavily on these to summarize your brand. (impact: high, effort: quick_win)
• Add a favicon and logo - No favicon was detected on your website, which suggests your brand may lack visual identity assets. A logo and favicon are fundamental to brand recognition. (impact: high, effort: moderate)
• Add a sitemap.xml - Create and publish a sitemap.xml file to help both search engines and AI crawlers discover all your important pages. (impact: medium, effort: quick_win)
• Add an FAQ section - Create a Frequently Asked Questions section with FAQ schema markup. AI systems often source answers directly from FAQ content. (impact: medium, effort: moderate)

AI visibility

UD Las Palmas scores 54/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

UD Las Palmas has a limited AI-visibility profile at 54/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (60/100) and its weakest is recommendation likelihood (40/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a Moz Domain Authority of 61/100. The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify UD Las Palmas from memory (November 2026) - a sign these signals are paying off.

Visibility - 57/100

• Wikipedia presence - 40/40
• Wikidata entity - 17/25
• Web popularity (Tranco) - 0/20
• Reddit visibility - 0/15

Trust - 60/100

• Domain Authority - 23/30
• Backlink trust (spam score) - 10/10
• Schema.org structured data - 11/25
• Knowledge graph anchors (sameAs) - 12/15
• llms.txt convention - 0/10
• Reddit sentiment (heuristic) - 4/10

Recommendation likelihood - 40/100

• robots.txt AI bot permissions - 22/30
• Sitemap.xml presence - 0/10
• Help center / Docs hub - 0/15
• FAQ presence - 0/15
• Category-relative authority - 15/20
• Category leader signals - 3/10

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

• Name Quality - 90/100
• Digital Presence - 41/100
• Visual Identity - 73/100
• Messaging Clarity - 95/100
• Trust Foundation - 50/100
• AI Discoverability - 52/100
• Brand Authority - 70/100

Peer brands

Ranked closest to UD Las Palmas: Tweed Seagulls (65/100), Treetop Trek (65/100), UK Anti-Doping (65/100), The Union League Club (65/100).

A step up - brands to learn from: YUM (71/100), Your School Games (71/100).

Category leader: Complex (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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