Ihr Fachverlag für Garten und Natur
Verlag Eugen Ulmer (ulmer.de) scores 59 out of 100 on Brand Analyzer, placing it in the Developing tier among Education brands, Media & Entertainment brands, E-commerce brands, in the 6th percentile of 34313 Education brands.
Verlag Eugen Ulmer is a German specialist publishing house founded in 1868 and headquartered in Stuttgart. It publishes books, e-books, and magazines focused on gardening, animals, agriculture, and natural medicine. Through its online shop, Ulmer provides practice-oriented reference works and professional information targeted at hobby gardeners, animal owners, farmers, and other professionals and enthusiasts interested in nature-related topics. The company positions itself as a leading German publisher in its subject areas, offering shipping-free online ordering of its publications.
| Brand Name | Verlag Eugen Ulmer |
|---|---|
| Domain | ulmer.de |
| Industry | Education, Media & Entertainment |
| Founded | 1868 |
| Headquarters | Stuttgart |
| Main Competitors | Kosmos Verlag (78/100), BLV Buchverlag, Gräfe und Unzer (GU Verlag) (76/100), Landwirtschaftsverlag, DLG-Verlag (62/100), Deutscher Bauernverlag, Haupt Verlag (72/100), Cadmos Verlag (77/100) |
Ranked #271,850 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Verlag Eugen Ulmer has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Der Onlineshop des Verlags Eugen Ulmer ? Zeitschriften, Bücher, E-Books ? Alles zu Garten, Tiere, Gartenbau und Landwirtschaft ? Jetzt versandkostenfrei bestellen!" (Meta description: 22 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions GPTBot, ClaudeBot, Google-Extended - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on Facebook, Instagram, YouTube, X (Twitter), GitHub; no detected presence on LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is Verlag Eugen Ulmer?", Claude could identify the brand as of November 2026. Verlag Eugen Ulmer is a German publishing house based in Stuttgart, specializing in books and journals on agriculture, horticulture, forestry, veterinary medicine, and nature/gardening topics. It's one of Germany's leading publishers for green industry and life sciences education Best known for Publishing specialist books and textbooks on gardening, agriculture, and veterinary/life sciences in Germany.
When asked "Best brands similar to Verlag Eugen Ulmer?", Claude would recommend Verlag Eugen Ulmer as of November 2026. It's a well-established and respected name in German-language agricultural and horticultural publishing, so it's worth mentioning in that specific niche.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Verlag Eugen Ulmer's main competitors in Education: Kosmos Verlag (78/100), Gräfe und Unzer (GU Verlag) (76/100), DLG-Verlag (62/100), Haupt Verlag (72/100), Cadmos Verlag (77/100).
Sources: Brand Analyzer scan
Verlag Eugen Ulmer offers books, e-books, and magazines on topics including gardening, animal care, agriculture (Landwirtschaft), and natural medicine (Naturheilkunde). These are sold through its online shop, which provides free shipping on orders.
Sources: Verlag Eugen Ulmer official site
Verlag Eugen Ulmer is a German specialist publishing house, founded in 1868 and headquartered in Stuttgart, that focuses on books, e-books, and magazines about gardening, animals, agriculture, and natural medicine.
Sources: Verlag Eugen Ulmer official site
Verlag Eugen Ulmer has limited AI-search visibility, scoring 42/100 on Brand Analyzer's AI visibility composite (visibility 60, trust 4, recommendation 54). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Verlag Eugen Ulmer official site
Verlag Eugen Ulmer was founded in 1868. Verlag Eugen Ulmer operates in the Education category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Verlag Eugen Ulmer is headquartered in Stuttgart. Verlag Eugen Ulmer operates in the Education category.
Sources: Wikidata
Verlag Eugen Ulmer scores 54/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Verlag Eugen Ulmer official site
Verlag Eugen Ulmer is known for being a long-established German publisher specializing in practical guides and reference works on gardening, animals, agriculture, and natural medicine, serving both hobbyists and professionals.
Sources: Verlag Eugen Ulmer official site
Verlag Eugen Ulmer can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Verlag Eugen Ulmer official site
Verlag Eugen Ulmer's publications are used by hobby gardeners, animal owners, farmers, professionals in agriculture and horticulture, and people interested in natural medicine and nature topics who seek practical, fact-based books and information.
Sources: Verlag Eugen Ulmer official site
Verlag Eugen Ulmer scores 42/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Verlag Eugen Ulmer has a limited AI-visibility profile at 42/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (60/100) and its weakest is trust (4/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #271,850 (Tranco). The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Verlag Eugen Ulmer from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Verlag Eugen Ulmer: UC Observatories (59/100), Superprof (59/100), Unatego Central School District (59/100), Union Academy (59/100).
A step up - brands to learn from: 作业帮 (Zuoyebang) (71/100), Zentralwohlfahrtsstelle der Juden in Deutschland e.V. (71/100).
Category leader: Canva (97/100).
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