The National Governing Body for Badminton
USA Badminton (usabadminton.org) scores 74 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Sports & Fitness brands, Non-profit brands, in the 37th percentile of 7019 Sports & Fitness brands.
USA Badminton (usabadminton.org) is the national governing body for badminton in the United States, founded in 1936 and headquartered in Anaheim, California. It serves junior, adult, and para athletes, coaches, and clubs by coordinating development programs, competitive opportunities, and club connections nationwide. The organization recently filed for Chapter 11 reorganization, as noted in a statement from its Board of Directors, and has held member town halls to address organizational matters while continuing to promote the sport.
| Brand Name | USA Badminton |
|---|---|
| Domain | usabadminton.org |
| Industry | Sports & Fitness, Non-profit |
| Founded | 1936 |
| Headquarters | Anaheim |
| Main Competitors | USA Table Tennis (78/100), USA Volleyball (77/100), United States Tennis Association (62/100), US Squash (72/100), Badminton Canada (72/100) |
Moz Domain Authority 40/100 vs category average 44 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.
USA Badminton appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Welcome to USA Badminton get started: JUNIOR ATHLETE ADULT ATHLETE PARA ATHLETE COACH FIND A CLUB > 2026 FORTIUS SOUTH OLC PROSPECTUS DEADLINE EXTENDED 2026 AUSTIN LEANDER SOUTH…" (Meta description: 55 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: PHP, WordPress, Ghost.
Social footprint: verified profiles on Instagram, YouTube, X (Twitter), LinkedIn; no detected presence on Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is USA Badminton?", Claude could identify the brand as of October 2026. USA Badminton is the national governing body for the sport of badminton in the United States, recognized by the USOPC and the Badminton World Federation. It oversees national teams, sanctions tournaments, and manages athlete development programs including Olympic and Paralympic p Best known for Being the official national governing body for badminton in the US, responsible for national teams and Olympic selection.
When asked "Best brands similar to USA Badminton?", Claude would recommend USA Badminton as of October 2026. If someone asks about badminton organizations in the US, this is the definitive governing body and the natural reference point.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
USA Badminton's main competitors in Sports & Fitness: USA Table Tennis (78/100), USA Volleyball (77/100), United States Tennis Association (62/100), US Squash (72/100), Badminton Canada (72/100).
Sources: Brand Analyzer scan
USA Badminton has limited AI-search visibility, scoring 41/100 on Brand Analyzer's AI visibility composite (visibility 33, trust 48, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: USA Badminton official site
USA Badminton was founded in 1936. USA Badminton operates in the Sports & Fitness category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
USA Badminton is headquartered in Anaheim. USA Badminton operates in the Sports & Fitness category.
Sources: Wikidata
USA Badminton scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: USA Badminton official site
USA Badminton is the official national governing body for the sport of badminton in the United States, founded in 1936 and headquartered in Anaheim, California. It oversees the development and promotion of badminton at all levels of play, from junior and adult athletes to para athletes.
Sources: USA Badminton official site
USA Badminton can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: USA Badminton official site
USA Badminton serves junior athletes, adult athletes, para athletes, coaches, clubs, and badminton enthusiasts across the United States who are involved in or seeking to participate in organized badminton activities and competitions.
Sources: USA Badminton official site
USA Badminton develops and promotes badminton throughout the United States by connecting junior, adult, and para athletes with coaches, clubs, and competitive opportunities. It organizes programs and events, such as Olympic/Paralympic training center prospectuses, and serves as a resource hub for the national badminton community.
Sources: USA Badminton official site
USA Badminton scores 41/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
USA Badminton has a limited AI-visibility profile at 41/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (48/100) and its weakest is visibility (33/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 40/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify USA Badminton from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to USA Badminton: Gruppo Unipol (74/100), Ullman Sails (74/100), USA Surfing (74/100), U.S. Bank Stadium (74/100).
A step up - brands to learn from: Zhou Nutrition (81/100), Zebco (81/100).
Category leader: Complex (97/100).
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