Growing Amateur Soccer Nationwide
United States Adult Soccer Association (USASA) (usasa.com) scores 68 out of 100 on Brand Analyzer, placing it in the Developing tier among Sports & Fitness brands, Non-profit brands, in the 20th percentile of 12352 Sports & Fitness brands.
United States Adult Soccer Association (USASA) is a national non-profit organization founded in 1995 that governs and supports amateur adult soccer in the United States. It operates as a network connecting 54 state associations, affiliates, and national and regional leagues, providing structure and growth opportunities for amateur players, coaches, and league organizers nationwide. Headquartered in Geneva, USASA positions itself as a leading governing body for adult amateur soccer in the country.
| Brand Name | United States Adult Soccer Association (USASA) |
|---|---|
| Domain | usasa.com |
| Industry | Sports & Fitness, Non-profit |
| Founded | 1995 |
| Headquarters | Geneva |
| Main Competitors | US Club Soccer (68/100), US Youth Soccer Association (79/100), American Youth Soccer Organization (AYSO) (77/100), NIRSA (National Intramural-Recreational Sports Association) (80/100) |
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "To promote and support amateur soccer across the United States through a nationwide network of state associations, leagues, and affiliates." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: Microdata (Schema.org), canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: PHP, Apache, WordPress, Ghost.
Social footprint: verified profiles on Facebook, X (Twitter), Instagram, YouTube, GitHub; no detected presence on LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is United States Adult Soccer Association (USASA)?", Claude could identify the brand as of November 2026. The United States Adult Soccer Association (USASA) is a national governing body affiliated with U.S. Soccer that organizes amateur adult soccer leagues, tournaments, and state associations across the country, including competitions like the U.S. Open Cup qualifying rounds and Nat Best known for Organizing grassroots and amateur adult soccer leagues and tournaments nationwide under the U.S. Soccer Federation umbrella.
When asked "Best brands similar to United States Adult Soccer Association (USASA)?", Claude would recommend United States Adult Soccer Association (USASA) as of November 2026. It's the main national body for organized amateur adult soccer in the U.S., so it would naturally come up if someone asked about organizations overseeing adult recreational or competitive soccer leagues.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
United States Adult Soccer Association (USASA)'s main competitors in Sports & Fitness: US Club Soccer (68/100), US Youth Soccer Association (79/100), American Youth Soccer Organization (AYSO) (77/100), NIRSA (National Intramural-Recreational Sports Association) (80/100).
Sources: Brand Analyzer scan
United States Adult Soccer Association (USASA) has low AI-search visibility, scoring 22/100 on Brand Analyzer's AI visibility composite (visibility 17, trust 8, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: United States Adult Soccer Association (USASA) official site
United States Adult Soccer Association (USASA) was founded in 1995. United States Adult Soccer Association (USASA) operates in the Sports & Fitness category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
United States Adult Soccer Association (USASA) is headquartered in Geneva. United States Adult Soccer Association (USASA) operates in the Sports & Fitness category.
Sources: Wikidata
United States Adult Soccer Association (USASA) scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority.
Sources: United States Adult Soccer Association (USASA) official site
USASA is a national non-profit organization that serves as a governing body for amateur adult soccer in the United States, founded in 1995 and headquartered in Geneva. It unites 54 state associations, affiliates, and national and regional leagues under one umbrella to support organized amateur soccer activity.
Sources: United States Adult Soccer Association (USASA) official site
United States Adult Soccer Association (USASA) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: United States Adult Soccer Association (USASA) official site
USASA offers organizational support and governance services for amateur adult soccer, including coordination among state associations, affiliates, and national and regional leagues to facilitate structured competition and growth opportunities for players and organizers.
Sources: United States Adult Soccer Association (USASA) official site
USASA is used by amateur adult soccer players, coaches, league organizers, and state soccer associations throughout the United States who participate in or manage organized amateur soccer activities.
Sources: United States Adult Soccer Association (USASA) official site
USASA is known for being the principal national organization connecting amateur adult soccer leagues, state associations, and affiliates across the United States, providing a unified structure for amateur soccer competition and organization.
Sources: United States Adult Soccer Association (USASA) official site
United States Adult Soccer Association (USASA) scores 22/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
United States Adult Soccer Association (USASA) has a weak AI-visibility profile at 22/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is trust (8/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify United States Adult Soccer Association (USASA) from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to United States Adult Soccer Association (USASA): Xôi Lạc 365 (68/100), UNLV Rebels Athletics (68/100), University of San Diego Athletics (USD Toreros) (68/100), U.S. Ski & Snowboard (68/100).
A step up - brands to learn from: YUM (71/100), Your School Games (71/100).
Category leader: Complex (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.