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Fillauer (utaharm.com) earns a Brand Analyzer score of 55 out of 100, placing it in the Early Stage tier among Healthcare brands, Manufacturing brands. Among 2474 Healthcare brands analyzed, Fillauer ranks in the 6th percentile (category average 69, leader 95). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 96/100, Digital Presence 71/100, Visual Identity 0/100, Messaging Clarity 95/100, Trust Foundation 67/100, AI Discoverability 44/100, Brand Authority 13/100.
Fillauer is a company based in Salt Lake City, United States, that designs and manufactures orthotic and prosthetic products. It serves orthotic and prosthetic practitioners, clinics, businesses, and individuals seeking mobility and functional solutions. The company combines product innovation with business support and technical expertise, positioning itself as a leader in the orthotics and prosthetics industry focused on helping users achieve improved functional outcomes.
| Brand Name | Fillauer |
|---|---|
| Domain | utaharm.com |
| Industry | Healthcare, Manufacturing |
| Headquarters | Salt Lake City |
| Main Competitors | Ottobock (89/100), Össur (89/100), Blatchford, WillowWood, Trulife, Streifeneder |
Moz Domain Authority 34/100 vs category average 30 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "At Fillauer, we are dedicated to creating innovative orthotic and prosthetic products that" (Meta description: 13 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on X (Twitter), Instagram, YouTube; no detected presence on LinkedIn, Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Fillauer scores 22/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Fillauer has a weak AI-visibility profile at 22/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (35/100) and its weakest is trust (12/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 34/100 and thin schema.org structured data.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Fillauer's main competitors include Ottobock (89/100), Össur (89/100), Blatchford, WillowWood, Trulife. These companies compete in the Healthcare space for similar customers, offering comparable products or services.
Sources: Brand Analyzer scan
Fillauer and Ottobock are competitors in Healthcare. Brand Analyzer scores Fillauer at 55/100 and Ottobock at 89/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Brand Analyzer scan
Popular alternatives to Fillauer include Ottobock (89/100), Össur (89/100), Blatchford, WillowWood, Trulife. Each is an established option in the Healthcare space; the best fit depends on your specific needs, budget, and required features.
Sources: Brand Analyzer scan
Fillauer has low AI-search visibility, scoring 22/100 on Brand Analyzer's AI visibility composite (visibility 21, trust 12, recommendation 35). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Fillauer official site
Fillauer is headquartered in Salt Lake City. Fillauer operates in the Healthcare category.
Sources: Wikidata
Fillauer scores 35/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Fillauer official site
Fillauer can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Fillauer official site
Fillauer offers orthotic and prosthetic products aimed at improving mobility and functional outcomes, along with business support services for practitioners, clinics, and industry partners.
Sources: Fillauer official site
Fillauer is a company headquartered in Salt Lake City, United States, that develops and manufactures orthotic and prosthetic products for clinical and individual use.
Sources: Fillauer official site
Fillauer creates orthotic and prosthetic products designed to improve mobility and functional outcomes, and provides business support and expertise to practitioners, clinics, and industry partners.
Sources: Fillauer official site
Fillauer's products and services are used by orthotic and prosthetic practitioners, clinics, businesses, and individuals seeking advanced mobility and functional solutions.
Sources: Fillauer official site
Ranked closest to Fillauer: Thalgo (55/100), Surgery Unified (55/100), WeCare Hair Studio (55/100), 1ml.ai (54/100).
A step up - brands to learn from: Werskincare (56/100), Virtue TCM 醫道閣 (56/100).
Category leader: Dassault Systèmes (95/100).