Werk aan de wereld
Vandejong (vandejong.com) scores 66 out of 100 on Brand Analyzer, placing it in the Developing tier among Marketing & Advertising brands, Real Estate brands, Non-profit brands, in the 20th percentile of 4285 Marketing & Advertising brands.
Vandejong is an independent Dutch creative agency founded in 1989 and headquartered in Amsterdam. It combines strategy, creativity, and area development expertise to help organizations, governments, and cultural institutions transform ideals into impactful societal and cultural movements. The agency focuses on complex societal and cultural issues, particularly in the context of urban and area development, turning them into tangible, meaningful concepts for its clients.
| Brand Name | Vandejong |
|---|---|
| Domain | vandejong.com |
| Industry | Marketing & Advertising, Real Estate |
| Founded | 1989 |
| Headquarters | Amsterdam |
| Main Competitors | KesselsKramer, Concrete, Fabrique, Studio Louter, VanBerlo, Buro Belén |
Moz Domain Authority 29/100 vs category average 37 / leader 99 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Vandejong helpt organisaties en gebieden hun idealen om te zetten in impactvolle, betekenisvolle bewegingen die de wereld verbeteren." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is NL-only, limiting citation in English-language AI answers.
Detected tech stack: Cloudflare, Webflow.
Social footprint: verified profiles on Instagram, LinkedIn, X (Twitter), Facebook, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Vandejong?", Claude could identify the brand as of September 2026. Vandejong is a Dutch branding and design agency based in Amsterdam that works on brand strategy, identity design, and packaging for clients, often with a focus on sustainability and purpose-driven branding. Best known for Brand strategy and identity design with a strong sustainability focus.
When asked "Best brands similar to Vandejong?", Claude would recommend Vandejong as of September 2026. It's a respected Dutch branding agency worth mentioning if someone is looking for European agencies known for sustainable and purpose-driven brand work.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Vandejong is an independent Dutch creative agency founded in 1989 and based in Amsterdam. It specializes in combining strategy, creativity, and area development to address societal and cultural challenges for organizations, governments, and cultural institutions.
Sources: Vandejong official site
Vandejong has low AI-search visibility, scoring 18/100 on Brand Analyzer's AI visibility composite (visibility 13, trust 19, recommendation 27). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Vandejong official site
Vandejong was founded in 1989. Vandejong operates in the Marketing & Advertising category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Vandejong is headquartered in Amsterdam. Vandejong operates in the Marketing & Advertising category.
Sources: Wikidata
Vandejong helps organizations, governments, and areas translate their ideals into impactful, meaningful movements. It combines strategic thinking, creative concept development, and area development expertise to turn complex societal and cultural issues into tangible, actionable outcomes for its clients.
Sources: Vandejong official site
Vandejong scores 27/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Marketing & Advertising options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Vandejong official site
Vandejong can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Vandejong official site
Vandejong offers creative and strategic services including concept development, branding, and area development (gebiedsontwikkeling) consulting. It helps clients address complex societal and cultural questions by transforming ideals into tangible, meaningful concepts, combining strategy and creativity for organizations, governments, and cultural institutions.
Sources: Vandejong official site
Vandejong is known for its work in area development (gebiedsontwikkeling) and cultural transformation, positioning itself as an independent creative agency that grows small ideas into large societal movements. It has operated in this space since 1989, working with organizations, governments, and cultural institutions on complex societal issues.
Sources: Vandejong official site
Vandejong's clients include organizations, governments (overheden), and cultural institutions seeking creative and strategic partners for area development and societal challenges. These clients typically operate in the public, non-profit, and cultural sectors and require expertise in transforming complex societal issues into actionable, meaningful initiatives.
Sources: Vandejong official site
Vandejong scores 18/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Vandejong has a weak AI-visibility profile at 18/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (27/100) and its weakest is visibility (13/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 29/100 and thin schema.org structured data. In a live check, Claude could already identify Vandejong from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Vandejong: Unitech Applications (66/100), Tychor Consulting Enterprises (66/100), vStacks Software Solutions (66/100), Pentagon Commerce (66/100).
A step up - brands to learn from: Zocket (71/100), ZenX Academy (71/100).
Category leader: Accenture (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.