Votex Brand Score: 78/100 - Brand-Ready tier

Power to perform

Votex (votex.nl) scores 78 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Manufacturing brands, Other brands, in the 63rd percentile of 20698 Manufacturing brands.

AI Snapshot

Votex is a Dutch manufacturer of professional machinery for mowing, sweeping, and collecting, serving roadside maintenance, park and city management, agriculture, horticulture, and public space cleaning sectors. Established in 1922, the company has built a century of expertise and operates in more than 25 countries. Votex emphasizes quality, durability, and ease of use in its equipment, positioning itself as a specialist supplier trusted by professionals and organizations worldwide for demanding outdoor maintenance tasks.

Key facts about Votex
Brand NameVotex
Domainvotex.nl
IndustryManufacturing, Other
Founded1922
HeadquartersNetherlands
Main CompetitorsKuhn (85/100), Bomford Turner (59/100), McConnel (82/100), Spearhead Machinery (76/100), Trilo (83/100), Wiedenmann (79/100), Bucher Municipal (81/100), Hako (84/100)

Evidence

Moz Domain Authority 10/100 vs category average 37 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "Ontdek de krachtige en betrouwbare machines van Votex. Sinds 1922 dé keuze voor professioneel maaien, vegen en verzamelen in meer dan 25 landen." (Meta description: 23 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: Microdata (Schema.org), og:title, og:description, og:image, og:type. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is NL-only, limiting citation in English-language AI answers.

Detected tech stack: Nginx, HubSpot, Angular.

Social footprint: verified profiles on X (Twitter), Instagram, YouTube, LinkedIn, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Votex?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is Votex?", Claude could not identify the brand as of October 2026. I don't genuinely recognize this specific Votex (votex.nl) in the manufacturing space, likely because it's a smaller or regional company with limited presence in my training data.

When asked "Best brands similar to Votex?", Claude would not surface Votex as of October 2026. I can't recommend it confidently since I don't have verified details about its products or reputation.

People Also Ask About Votex

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Votex's main competitors?

Votex's main competitors in Manufacturing: Kuhn (85/100), Bomford Turner (59/100), McConnel (82/100), Spearhead Machinery (76/100), Trilo (83/100).

Sources: Brand Analyzer scan

Does ChatGPT recommend Votex?

Votex scores 37/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Manufacturing options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Votex official site

What products or services does Votex offer?

Votex offers machinery for professional mowing, sweeping, and collecting, designed for use in roadside maintenance, park and city management, agriculture, horticulture, and public space cleaning.

Sources: Votex official site

What is Votex?

Votex is a manufacturer of professional machinery for mowing, sweeping, and collecting, founded in 1922. It specializes in equipment used for roadside maintenance, park and city management, agriculture, horticulture, and public space cleaning, and operates in more than 25 countries.

Sources: Votex official site

What does Votex do?

Votex designs and produces powerful, durable machines used by professionals for mowing, sweeping, and collecting in outdoor and public spaces. Its equipment supports tasks such as roadside vegetation control, park and green space maintenance, agricultural upkeep, and public area cleaning.

Sources: Votex official site

How can Votex improve its AI discoverability?

Votex can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Votex official site

What is Votex known for?

Votex is known for its long history, dating back to 1922, and its reputation as a specialist in robust, reliable machinery for professional mowing, sweeping, and collecting tasks across more than 25 countries.

Sources: Votex official site

Who uses Votex?

Votex machines are used by professionals and organizations responsible for roadside maintenance, park and city management, agricultural operations, horticulture, and public space cleaning in more than 25 countries.

Sources: Votex official site

Recommendations

AI visibility

Votex scores 16/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Votex has a weak AI-visibility profile at 16/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (37/100) and its weakest is visibility (0/100). It benefits from open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 10/100. In a live check (October 2026), Claude could not identify Votex from memory, confirming the gaps above.

Visibility - 0/100

Trust - 21/100

Recommendation likelihood - 37/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Votex: Royal Vopak (78/100), VOLLMER (78/100), VR Vision Group (78/100), VTECH INTERNATIONAL (78/100).

A step up - brands to learn from: Zucchetti (81/100), Zucchetti (81/100).

Category leader: DHL (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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