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Worthing College (worthing.ac.uk) scores 74 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Education brands, in the 46th percentile of 28120 Education brands.
Worthing College is a sixth form college located in Worthing, West Sussex, England, founded in 1973. It provides further education to 16-19 year old students and adult learners, offering a combination of academic and vocational courses. The college aims to help students build skills, progress their careers, or explore new areas of interest through personalised support and a wide range of course options.
| Brand Name | Worthing College |
|---|---|
| Domain | worthing.ac.uk |
| Industry | Education |
| Founded | 1973 |
| Headquarters | Worthing, West Sussex, England |
| Main Competitors | Northbrook College (66/100), Chichester College (71/100), Brighton, Hove and Sussex Sixth Form College (BHASVIC) (64/100), Central Sussex College (36/100), Crawley College (73/100), Varndean College (65/100) |
Moz Domain Authority 37/100 vs category average 46 / leader 98 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Worthing College has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Worthing College offers high quality further education in West Sussex, with a wide range of courses to support your future career." (Meta description: 21 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on LinkedIn, Facebook, Instagram, YouTube; no detected presence on X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Worthing College?", Claude could identify the brand as of October 2026. Worthing College is a sixth form college in Worthing, West Sussex, England, offering A-levels and vocational courses to students typically aged 16-18. Best known for being a sixth form college in Worthing offering A-level and vocational education.
When asked "Best brands similar to Worthing College?", Claude would not surface Worthing College as of October 2026. It's a solid local further education college, but it's a regional institution rather than a brand that would come up in a general best-of comparison.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Worthing College's main competitors in Education: Northbrook College (66/100), Chichester College (71/100), Brighton, Hove and Sussex Sixth Form College (BHASVIC) (64/100), Central Sussex College (36/100), Crawley College (73/100).
Sources: Brand Analyzer scan
Worthing College is a sixth form college located in Worthing, West Sussex, England, founded in 1973. It is a further education institution offering courses to both young people aged 16-19 and adult learners.
Sources: Worthing College official site
Worthing College has moderate AI-search visibility, scoring 53/100 on Brand Analyzer's AI visibility composite (visibility 63, trust 48, recommendation 42). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Worthing College official site
Worthing College was founded in 1973. Worthing College operates in the Education category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Worthing College offers further education courses spanning both academic and vocational pathways, designed for 16-19 year old students as well as adult learners. These courses are intended to help students build skills, pursue qualifications, and progress toward future careers or personal development goals.
Sources: Worthing College official site
Worthing College provides further education courses in West Sussex, combining academic and vocational pathways. It supports students in building skills, progressing in their careers, or exploring new interests through a range of course offerings and personalised guidance.
Sources: Worthing College official site
Worthing College scores 42/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Worthing College official site
Worthing College can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Worthing College official site
Worthing College serves 16-19 year old students planning their next educational steps after school, as well as adult learners in West Sussex seeking to gain new skills or advance their careers.
Sources: Worthing College official site
Worthing College is known for being a leading further education provider in West Sussex, offering a wide range of academic and vocational courses for both young people and adult learners, with an emphasis on personalised support to help students achieve their career goals.
Sources: Worthing College official site
Worthing College scores 53/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Worthing College has a limited AI-visibility profile at 53/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (63/100) and its weakest is recommendation likelihood (42/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: a low Moz Domain Authority of 37/100 and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Worthing College from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Worthing College: World Values Survey (74/100), WorldProjects (74/100), WPBS (74/100), WPPI (74/100).
A step up - brands to learn from: Zymo Research (81/100), Zutobi (81/100).
Category leader: Canva (97/100).
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