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Ymca (ymca.ch) scores 67 out of 100 on Brand Analyzer, placing it in the Developing tier among Other brands, in the 28th percentile of 41500 Other brands.
YMCA (ymca.ch) is described as a worldwide organization, founded in 1844 and headquartered in Vernier, Switzerland. Its stated mission centers on providing information and community connection for interested individuals. The brand is categorized under "Other" and appears to function as a community-focused network rather than a commercial product provider, based on the limited descriptive text available.
| Brand Name | Ymca |
|---|---|
| Domain | ymca.ch |
| Industry | Other |
| Founded | 1844 |
| Headquarters | Vernier |
| Main Competitors | YWCA (89/100), Boys & Girls Clubs of America (85/100), Jewish Community Centers Association (74/100), Scouting (World Organization of the Scout Movement) (85/100), Planet Fitness (86/100) |
Ymca has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "To für Interessierte Die Gemeinschaft mehr Info." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: Microdata (Schema.org). Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Nginx.
Social footprint: verified profiles on Facebook, Instagram, X (Twitter), YouTube, GitHub; no detected presence on LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is Ymca?", Claude could identify the brand as of November 2026. YMCA Switzerland (ymca.ch) is the Swiss branch of the global YMCA movement, offering youth programs, camps, educational activities, and community services rooted in Christian values. Best known for Youth camps and educational/community programs as part of the worldwide YMCA network.
When asked "Best brands similar to Ymca?", Claude would not surface Ymca as of November 2026. It's a legitimate national branch of a well-known global organization, but it's a nonprofit community service provider rather than a brand that would come up in typical product or company comparisons.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Ymca's main competitors in Other: YWCA (89/100), Boys & Girls Clubs of America (85/100), Jewish Community Centers Association (74/100), Scouting (World Organization of the Scout Movement) (85/100), Planet Fitness (86/100).
Sources: Brand Analyzer scan
Ymca has limited AI-search visibility, scoring 41/100 on Brand Analyzer's AI visibility composite (visibility 65, trust 8, recommendation 37). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Ymca official site
Ymca was founded in 1844. Ymca operates in the Other category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Ymca is headquartered in Vernier. Ymca operates in the Other category.
Sources: Wikidata
Ymca scores 37/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Other options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Ymca official site
Ymca can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Ymca official site
Ymca scores 41/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Ymca has a limited AI-visibility profile at 41/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (65/100) and its weakest is trust (8/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Ymca from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Ymca: Yield Guild Games (67/100), Yamazawa (67/100), youbride（ユーブライド） (67/100), YourCall (67/100).
A step up - brands to learn from: Ed. Züblin AG (71/100), Zone.college (71/100).
Category leader: Accenture (97/100).
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