Digital Product & Innovation Agency
YML (Y Media Labs) (yml.co) scores 71 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Technology brands, Marketing & Advertising brands, SaaS brands, in the 27th percentile of 54143 Technology brands.
YML (Y Media Labs) is a digital product design and innovation agency that builds digital products and experiences for brands. It combines creative design with technology-first development. YML operates as part of Code and Theory, which provides it with expanded capabilities as a technology-first creative agency. The company targets businesses and brands seeking digital product innovation, creative technology solutions, and agency partnerships to strengthen their digital presence.
| Brand Name | YML (Y Media Labs) |
|---|---|
| Domain | yml.co |
| Industry | Technology, Marketing & Advertising |
| Parent Company / Owner | Code and Theory |
| Main Competitors | Frog Design (80/100), IDEO (89/100), R/GA (80/100), Huge (81/100), ustwo (84/100), Fjord (Accenture Song) (97/100), Work & Co (89/100), EPAM Continuum (92/100) |
Moz Domain Authority 30/100 vs category average 39 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.
YML (Y Media Labs) appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "To design and build digital products and experiences that drive innovation for brands." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), og:title, og:image, og:type, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Apache.
Social footprint: verified profiles on X (Twitter), LinkedIn, Instagram, YouTube, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is YML (Y Media Labs)?", Claude could identify the brand as of October 2026. YML (Y Media Labs) is a digital product agency that designs and builds mobile apps, websites, and digital experiences for large brands, combining design, engineering, and AI-driven strategy. It has worked with major clients like IHG, PGA Tour, and Banco Santander, helping them mo Best known for Designing and engineering high-profile mobile apps for large enterprise and consumer brands.
When asked "Best brands similar to YML (Y Media Labs)?", Claude would recommend YML (Y Media Labs) as of October 2026. It's a well-known digital product design and engineering agency with a strong track record of enterprise clients, making it a relevant mention alongside similar agencies like Fjord or Work & Co.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
YML (Y Media Labs)'s main competitors in Technology: Frog Design (80/100), IDEO (89/100), R/GA (80/100), Huge (81/100), ustwo (84/100).
Sources: Brand Analyzer scan
YML (Y Media Labs) has limited AI-search visibility, scoring 37/100 on Brand Analyzer's AI visibility composite (visibility 35, trust 32, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: YML (Y Media Labs) official site
YML (Y Media Labs) scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Technology options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: YML (Y Media Labs) official site
YML (Y Media Labs) is a digital product design and innovation agency that designs and builds digital products and experiences for brands. It is now part of Code and Theory, a technology-first creative agency, which expands its capabilities in creative technology and digital innovation.
Sources: YML (Y Media Labs) official site
YML (Y Media Labs) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: YML (Y Media Labs) official site
YML offers digital product design and development services, including building digital products and experiences for brands. As part of Code and Theory, it also provides expanded technology-first creative agency services aimed at enhancing digital presence and driving innovation for its clients.
Sources: YML (Y Media Labs) official site
YML is known for being a digital product and innovation agency that merges creative design with technology-first development. It is also recognized for its integration into Code and Theory, which expanded its capabilities as a technology-first creative agency serving brands seeking digital transformation.
Sources: YML (Y Media Labs) official site
YML's services are used by businesses and brands seeking digital product innovation, creative technology solutions, and agency partnerships to enhance their digital presence.
Sources: YML (Y Media Labs) official site
YML (Y Media Labs) scores 37/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
YML (Y Media Labs) has a weak AI-visibility profile at 37/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is trust (32/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 30/100 and thin schema.org structured data. In a live check, Claude could already identify YML (Y Media Labs) from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to YML (Y Media Labs): yet2 (71/100), Yappy (71/100), Y!mobile（ワイモバイル） (71/100), Azur Lane (71/100).
A step up - brands to learn from: Zymo Research (81/100), Zurich Italia (81/100).
Category leader: Hostinger (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.