MMA fighter earnings, uncovered
Amico Online (amico-online.com) scores 62 out of 100 on Brand Analyzer, placing it in the Developing tier among Sports & Fitness brands, Media & Entertainment brands, in the 7th percentile of 8301 Sports & Fitness brands.
Amico Online is a website focused on MMA (mixed martial arts) fighter data, providing fans with detailed insights into fighter earnings, net worth, and career statistics. It compiles fight-by-fight salary data and net worth estimates for top MMA athletes, aiming to offer financial transparency not readily available through other sources. The site targets MMA enthusiasts, sports fans, and bettors interested in the business and career side of the sport.
| Brand Name | Amico Online |
|---|---|
| Domain | amico-online.com |
| Industry | Sports & Fitness, Media & Entertainment |
| Main Competitors | Sportskeeda (91/100), MMA Fighting (85/100), Tapology (70/100), Sherdog (89/100), Celebrity Net Worth (84/100), MMA Junkie |
Moz Domain Authority 31/100 vs category average 43 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "To provide fans with detailed insights into the earnings, net worth, and career statistics of MMA fighters." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, Product/Article schema, + Microdata. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on X (Twitter), Facebook, Instagram; no detected presence on LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Amico Online?", Claude could not identify the brand as of September 2026. I don't genuinely recognize Amico Online as a specific company, likely because it's a small or niche retailer with limited presence in my training data.
When asked "Best brands similar to Amico Online?", Claude would not surface Amico Online as of September 2026. I can't recommend a company I don't have verified knowledge of, so I wouldn't want to risk giving inaccurate information.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Amico Online's main competitors in Sports & Fitness: Sportskeeda (91/100), MMA Fighting (85/100), Tapology (70/100), Sherdog (89/100), Celebrity Net Worth (84/100).
Sources: Brand Analyzer scan
Amico Online has low AI-search visibility, scoring 23/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 40, recommendation 42). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Amico Online official site
Amico Online scores 42/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Amico Online official site
Amico Online can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Amico Online official site
Amico Online offers informational content including fighter net worth estimates, fight-by-fight salary and earnings data, and career statistics for MMA athletes. These serve as reference resources for fans researching the financial and competitive history of fighters.
Sources: Amico Online official site
Amico Online is a website dedicated to providing MMA fans with detailed information about fighters' earnings, net worth, and career statistics. It serves as a data resource focused on the financial and competitive record aspects of mixed martial arts athletes.
Sources: Amico Online official site
Amico Online compiles fight-by-fight salary data and net worth estimates for prominent MMA athletes, alongside their career statistics. It presents this information to give fans a clearer, more transparent picture of what fighters earn and how their careers have progressed.
Sources: Amico Online official site
Amico Online scores 23/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Amico Online has a weak AI-visibility profile at 23/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (42/100) and its weakest is visibility (0/100). It benefits from open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 31/100. In a live check (September 2026), Claude could not identify Amico Online from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Amico Online: Allstate Arena (62/100), ESPN India (62/100), Antaris Technologies (62/100), AQHA (American Quarter Horse Association) (62/100).
A step up - brands to learn from: YUM (71/100), Your School Games (71/100).
Category leader: Complex (97/100).
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