WordPress Form Builder
Caldera Forms (calderaforms.com) scores 61 out of 100 on Brand Analyzer, placing it in the Developing tier among SaaS brands, Technology brands, in the 8th percentile of 37327 SaaS brands.
Caldera Forms was a WordPress plugin that provided a no-code, drag-and-drop form builder, allowing website owners and developers to create responsive forms without coding expertise. It targeted WordPress site owners, developers, and small businesses. The plugin was positioned as an easy-to-use form-building solution within the WordPress ecosystem. As of 5 April 2022, Caldera Forms ceased operations and is no longer available.
| Brand Name | Caldera Forms |
|---|---|
| Domain | calderaforms.com |
| Industry | SaaS, Technology |
| Main Competitors | WPForms (87/100), Gravity Forms (86/100), Ninja Forms (69/100), Formidable Forms (81/100), Contact Form 7 (75/100), Typeform (91/100), JotForm (91/100) |
Moz Domain Authority 42/100 vs category average 37 / leader 98 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #1,897,332 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads " Caldera Forms is now closed (as of 5 April 2022) Read the full announcement" (No meta description. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Breadcrumb/Website schema, Product/Article schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: WordPress, Ghost.
Social footprint: verified profiles on X (Twitter), Instagram; no detected presence on LinkedIn, Facebook, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Caldera Forms?", Claude could identify the brand as of September 2026. Caldera Forms was a drag-and-drop form builder plugin for WordPress, letting users create contact forms, payment forms, and complex multi-part forms without coding. It was popular for its visual editor, conditional logic, and built-in support for entries management and add-ons li Best known for A free, drag-and-drop WordPress form builder plugin with visual editing and conditional logic.
When asked "Best brands similar to Caldera Forms?", Claude would not surface Caldera Forms as of September 2026. The plugin was discontinued and removed from the WordPress plugin repository around 2020-2021 due to security vulnerabilities, so I'd point users toward actively maintained alternatives like WPForms, Gravity Forms, or Ninja Forms instead.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Caldera Forms's main competitors in SaaS: WPForms (87/100), Gravity Forms (86/100), Ninja Forms (69/100), Formidable Forms (81/100), Contact Form 7 (75/100).
Sources: Brand Analyzer scan
Caldera Forms offered a single core product: a WordPress plugin featuring a drag-and-drop, no-code form builder. This tool allowed users to visually design and create responsive forms for their WordPress websites without requiring technical or coding expertise. The plugin has since been discontinued as of 5 April 2022.
Sources: Caldera Forms official site
Caldera Forms was a WordPress plugin that provided a drag-and-drop form builder, allowing users to create custom forms for their websites without needing coding skills. It was designed to integrate directly into the WordPress content management system. The product is now discontinued, having officially closed on 5 April 2022.
Sources: Caldera Forms official site
Caldera Forms has low AI-search visibility, scoring 20/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 39, recommendation 32). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Caldera Forms official site
Caldera Forms enabled WordPress users to build responsive, custom forms using a visual, no-code, drag-and-drop interface. It was aimed at simplifying form creation for website owners, developers, and small businesses who lacked technical expertise. The plugin integrated with WordPress sites to let users design and embed forms directly into their pages. As of April 2022, the service is no longer operational.
Sources: Caldera Forms official site
Caldera Forms scores 32/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest SaaS options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Caldera Forms official site
Caldera Forms can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Caldera Forms official site
Caldera Forms was used by WordPress website owners, developers, and small businesses who needed to create custom forms without coding knowledge. Its no-code, drag-and-drop interface made it accessible to non-technical users while still being usable by developers seeking a quick form-building solution within WordPress.
Sources: Caldera Forms official site
Caldera Forms was known for offering a no-code, drag-and-drop form builder specifically for WordPress websites, making it accessible to users without technical or coding backgrounds. It positioned itself as a user-friendly alternative for form creation within the WordPress plugin ecosystem. The plugin has since been discontinued as of April 2022.
Sources: Caldera Forms official site
Caldera Forms scores 20/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Caldera Forms has a weak AI-visibility profile at 20/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (39/100) and its weakest is visibility (0/100). It benefits from a global traffic rank of #1,897,332 (Tranco), a Moz Domain Authority of 42/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Caldera Forms from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Caldera Forms: Business Data Solutions (61/100), Brillfy (61/100), Career GuideLine (61/100), キャリタス (Career Tasu) (61/100).
A step up - brands to learn from: 作业帮 (Zuoyebang) (71/100), ZXing (71/100).
Category leader: Hostinger (97/100).
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