La voz de las pymes españolas
CEPYME (cepyme.es) scores 74 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Non-profit brands, Government brands, Finance brands, in the 47th percentile of 27036 Non-profit brands.
CEPYME (Confederación Española de la Pequeña y Mediana Empresa) is a Spanish national confederation, founded in 1977 and headquartered in Madrid, that represents and defends the interests of small and medium-sized enterprises (SMEs) in Spain. It acts as an institutional interlocutor before government bodies and society, providing economic analysis and advocacy on labor and fiscal issues affecting pymes and self-employed workers.
| Brand Name | CEPYME |
|---|---|
| Domain | cepyme.es |
| Industry | Non-profit, Government |
| Founded | 1977 |
| Headquarters | Madrid |
| Main Competitors | CEOE (74/100), ATA (Federación Nacional de Asociaciones de Trabajadores Autónomos) (47/100), UPTA (75/100), UATAE |
Moz Domain Authority 56/100 vs category average 46 / leader 98 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #653,490 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "SABER MÁS VER TODAS LAS NOTICIAS Análisis de la evolución de la actividad y costes de las pymes Repercusión de la subida del SMI en la pyme española Cargas…" (Meta description: 29 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 4 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is ES-only, limiting citation in English-language AI answers.
Detected tech stack: Apache, Drupal.
Social footprint: verified profiles on X (Twitter), Instagram, YouTube; no detected presence on Facebook, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is CEPYME?", Claude could identify the brand as of November 2026. CEPYME (Confederación Española de la Pequeña y Mediana Empresa) is a Spanish employers' association that represents small and medium-sized enterprises across Spain, advocating for their interests before government and public institutions. Best known for Being the main national confederation representing Spanish SMEs in policy and labor negotiations.
When asked "Best brands similar to CEPYME?", Claude would recommend CEPYME as of November 2026. It's one of the most prominent business associations in Spain for SMEs, so it's relevant if discussing organizations supporting small and medium enterprises there.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
CEPYME's main competitors in Non-profit: CEOE (74/100), ATA (Federación Nacional de Asociaciones de Trabajadores Autónomos) (47/100), UPTA (75/100).
Sources: Brand Analyzer scan
CEPYME is the Confederación Española de la Pequeña y Mediana Empresa, a national confederation founded in 1977 and based in Madrid, that represents and defends the interests of small and medium-sized enterprises in Spain before institutions and society.
Sources: CEPYME official site
CEPYME has limited AI-search visibility, scoring 42/100 on Brand Analyzer's AI visibility composite (visibility 28, trust 48, recommendation 58). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: CEPYME official site
CEPYME was founded in 1977. CEPYME operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
CEPYME is headquartered in Madrid. CEPYME operates in the Non-profit category.
Sources: Wikidata
CEPYME represents Spanish SMEs institutionally, conducting economic analyses on business activity and costs, advocating on labor and fiscal policy, and acting as an interlocutor between pymes and national and international government bodies.
Sources: CEPYME official site
CEPYME scores 58/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Sources: CEPYME official site
CEPYME can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: CEPYME official site
CEPYME offers institutional representation for SMEs, economic and sectoral analysis (such as studies on business activity, costs, and the impact of minimum wage increases), and advocacy services defending the labor and fiscal interests of small and medium-sized enterprises before government and society.
Sources: CEPYME official site
CEPYME is used by small and medium-sized Spanish enterprises, business owners, and self-employed workers (autónomos) seeking institutional representation and defense of their economic, labor, and fiscal interests.
Sources: CEPYME official site
CEPYME is known for being the principal representative organization of small and medium-sized enterprises in Spain, publishing economic analyses on topics such as the impact of minimum wage (SMI) increases on pymes, and engaging in institutional dialogue with government on behalf of its members.
Sources: CEPYME official site
CEPYME scores 42/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
CEPYME has a limited AI-visibility profile at 42/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (58/100) and its weakest is visibility (28/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #653,490 (Tranco) and a Moz Domain Authority of 56/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify CEPYME from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to CEPYME: CEOE (74/100), Région Centre-Val de Loire (74/100), Cessna Owner Organization (74/100), CFA Society (74/100).
A step up - brands to learn from: ZNetwork (81/100), ZLTO (81/100).
Category leader: Change.org (97/100).
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