Sustainable Mosquito Control Solutions
Clarke (clarke.com) earns a Brand Analyzer score of 86 out of 100, placing it in the Strong Brand tier among Healthcare brands, Manufacturing brands, Government brands. Among 4053 Healthcare brands analyzed, Clarke ranks in the 93rd percentile (category average 73, leader 96). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 100/100, Digital Presence 100/100, Visual Identity 100/100, Messaging Clarity 95/100, Trust Foundation 100/100, AI Discoverability 84/100, Brand Authority 39/100.
Clarke is a company that provides mosquito control products and solutions aimed at protecting public health and supporting quality of life in communities. Operating since 1946, it serves public health agencies, mosquito control districts, municipalities, and communities. Clarke offers a broad range of public health mosquito control products designed to support effective rotation and resistance management, positioning itself as an experienced, environmentally-responsible leader in integrated mosquito management within the healthcare, manufacturing, and government sectors.
| Brand Name | Clarke |
|---|---|
| Domain | clarke.com |
| Industry | Healthcare, Manufacturing |
| Founded | 1946 |
| Main Competitors | Bayer Environmental Science, Central Life Sciences (81/100), Adapco (74/100), Valent BioSciences (76/100), Univar Solutions, Rentokil (Ehrlich/Terminix parent) (89/100) |
Moz Domain Authority 44/100 vs category average 36 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #2,352,747 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Clarke appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Protecting public health and supporting quality of life in communities with sustainable mosquito control products and solutions." (Meta description: 17 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 4 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on X (Twitter), LinkedIn, Instagram, YouTube, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Clarke scores 43/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Clarke has a limited AI-visibility profile at 43/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (53/100) and its weakest is visibility (35/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #2,352,747 (Tranco) and a Moz Domain Authority of 44/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check (August 2026), Claude could not identify Clarke from memory, confirming the gaps above.
Live results from asking a general-purpose AI assistant about the brand, checked August 2026.
When asked "What is Clarke?", Claude could not identify the brand as of August 2026. I don't recognize a healthcare company called Clarke at clarke.com; it may be too new, small, or a niche/regional business without much presence in my training data.
When asked "Best brands similar to Clarke?", Claude would not surface Clarke as of August 2026. I can't recommend a company I don't have verified information about.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Clarke's main competitors include Bayer Environmental Science, Central Life Sciences, Adapco, Valent BioSciences, Univar Solutions. These companies compete in the Healthcare space for similar customers, offering comparable products or services.
Sources: Brand Analyzer scan
Popular alternatives to Clarke include Bayer Environmental Science, Central Life Sciences, Adapco, Valent BioSciences, Univar Solutions. Each is an established option in the Healthcare space; the best fit depends on your specific needs, budget, and required features.
Sources: Brand Analyzer scan
Clarke has limited AI-search visibility, scoring 43/100 on Brand Analyzer's AI visibility composite (visibility 35, trust 46, recommendation 53). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Clarke official site
Clarke and Bayer Environmental Science are competitors in Healthcare. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Brand Analyzer scan
Clarke scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Clarke official site
Clarke offers a broad selection of public health mosquito control products and integrated mosquito management services, including solutions designed to support product rotation and resistance management for sustainable, environmentally-responsible mosquito control.
Sources: Clarke official site
Clarke is a company specializing in mosquito control products and solutions for public health purposes. It has operated since 1946 and serves public health agencies, mosquito control districts, municipalities, and communities seeking sustainable mosquito management.
Sources: Clarke official site
Clarke develops and provides mosquito control products and integrated mosquito management solutions designed to protect public health and support quality of life in communities. Its offerings support effective rotation and resistance management for long-term, environmentally-responsible control of mosquito populations.
Sources: Clarke official site
Clarke can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Clarke official site
Clarke's products and services are used by public health agencies, mosquito control districts, municipalities, and communities seeking effective and sustainable mosquito management solutions.
Sources: Clarke official site
Clarke is known for offering one of the broadest selections of public health mosquito control products in the industry, and for its long history-since 1946-as a trusted provider of integrated mosquito management solutions.
Sources: Clarke official site
Ranked closest to Clarke: Deepak Chopra (86/100), Centrepoint (86/100), CogniFit (86/100), Coloplast (86/100).
A step up - brands to learn from: theSkimm (91/100), Oura (91/100).
Category leader: Elsevier (96/100).