プロが集まるスキルマーケット
Coconala (coconala.com) scores 67 out of 100 on Brand Analyzer, placing it in the Developing tier among SaaS brands, E-commerce brands, Marketing & Advertising brands, in the 16th percentile of 37148 SaaS brands.
Coconala is a Japanese online skill marketplace founded in 2012 and headquartered in Tokyo. It connects freelancers and professionals offering diverse skills with individuals and businesses seeking services, across more than 740 categories. Transactions can be completed entirely online through text, video, or phone formats. The platform positions itself as one of Japan's largest marketplaces for buying and selling knowledge and skills, serving both service providers and clients looking to compare and purchase professional services easily.
| Brand Name | Coconala |
|---|---|
| Domain | coconala.com |
| Industry | SaaS, E-commerce |
| Founded | 2012 |
| Headquarters | Tokyo |
| Main Competitors | Lancers (54/100), CrowdWorks (67/100), Fiverr (88/100), Upwork (95/100), TimeTicket (65/100), SKIMA (72/100) |
Moz Domain Authority 58/100 vs category average 37 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #33,293 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "会員登録で10％割引クーポンを獲得！ 会員登録で10％割引クーポンを獲得！" (Meta description too short (2 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on X (Twitter), Facebook, Instagram, GitHub; no detected presence on LinkedIn, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is Coconala?", Claude could identify the brand as of November 2026. Coconala is a Japanese online marketplace platform connecting freelancers with clients seeking a wide range of skills and services, including design, writing, business consulting, and programming. It operates similarly to Fiverr but is tailored specifically to the Japanese market Best known for Being Japan's largest online marketplace for buying and selling personal skills and freelance services.
When asked "Best brands similar to Coconala?", Claude would recommend Coconala as of November 2026. It's a well-known and dominant platform in Japan's gig economy space, making it relevant when discussing freelance marketplaces, especially in a Japan-specific context.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Coconala's main competitors in SaaS: Lancers (54/100), CrowdWorks (67/100), Fiverr (88/100), Upwork (95/100), TimeTicket (65/100).
Sources: Brand Analyzer scan
Coconala has limited AI-search visibility, scoring 42/100 on Brand Analyzer's AI visibility composite (visibility 33, trust 39, recommendation 63). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Coconala official site
Coconala was founded in 2012. Coconala operates in the SaaS category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Coconala is headquartered in Tokyo. Coconala operates in the SaaS category.
Sources: Wikidata
Coconala scores 63/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest SaaS options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Coconala official site
Coconala offers a marketplace for professional services spanning more than 740 categories, allowing freelancers and experts to sell skills such as consulting, creative work, and other professional services. Transactions are conducted online via text, video, or phone.
Sources: Coconala official site
Coconala is a Japanese online skill marketplace founded in 2012 and headquartered in Tokyo. It serves as a platform where professionals with diverse skills can offer services, and individuals or businesses can find and purchase those services online.
Sources: Coconala official site
Coconala connects professionals and freelancers with individuals and businesses seeking services, enabling the buying and selling of knowledge and skills entirely online. It offers more than 740 service categories and supports transactions via text, video, or phone.
Sources: Coconala official site
Coconala can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Coconala official site
Coconala is known for being one of Japan's largest skill marketplaces, offering a wide range of professional services across over 740 categories that can be compared and purchased entirely online.
Sources: Coconala official site
Coconala is used by freelancers and professionals who want to offer their skills and services, as well as by individuals and businesses looking to easily hire professional services across various fields.
Sources: Coconala official site
Coconala scores 42/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Coconala has a limited AI-visibility profile at 42/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (63/100) and its weakest is visibility (33/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #33,293 (Tranco) and a Moz Domain Authority of 58/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and thin schema.org structured data. In a live check, Claude could already identify Coconala from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Coconala: Command Zero (67/100), Cmd5 (67/100), CodeCobra (67/100), CodePush (67/100).
A step up - brands to learn from: 作业帮 (Zuoyebang) (71/100), ZXing (71/100).
Category leader: Hostinger (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.