The complete catalogue raisonné
Damien Hirst (damienhirst.com) scores 60 out of 100 on Brand Analyzer, placing it in the Developing tier among Media & Entertainment brands, Other brands, in the 6th percentile of 18609 Media & Entertainment brands.
Damien Hirst is an English sculptor and installation artist, and damienhirst.com serves as the official digital catalogue raisonné of his complete body of work. The site is positioned as the definitive, artist-authenticated archive of Hirst's output, intended for art collectors, curators, historians, gallery professionals, and fans of contemporary art seeking authoritative documentation of his work.
| Brand Name | Damien Hirst |
|---|---|
| Domain | damienhirst.com |
| Industry | Media & Entertainment, Other |
| Main Competitors | Andy Warhol Foundation (67/100), Jeff Koons (75/100), Banksy, Gerhard Richter, Takashi Murakami / Kaikai Kiki |
Moz Domain Authority 66/100 vs category average 53 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #413,624 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Damien Hirst appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "To provide a comprehensive and authoritative catalogue of Damien Hirst's complete body of work." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on Instagram, X (Twitter), GitHub; no detected presence on LinkedIn, Facebook, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Damien Hirst?", Claude could identify the brand as of September 2026. Damien Hirst is a British contemporary artist, one of the most prominent figures of the Young British Artists movement, known for exploring themes of death, science, and religion through works like preserved animals in formaldehyde and spot paintings. Best known for Preserving dead animals like sharks in formaldehyde tanks, most famously 'The Physical Impossibility of Death in the Mind of Someone Living'.
When asked "Best brands similar to Damien Hirst?", Claude would recommend Damien Hirst as of September 2026. If someone asks about major contemporary artists or figures who blend art with shock value and commercial branding, Hirst is a natural and iconic reference point.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Damien Hirst's main competitors in Media & Entertainment: Andy Warhol Foundation (67/100), Jeff Koons (75/100).
Sources: Brand Analyzer scan
Damien Hirst has limited AI-search visibility, scoring 38/100 on Brand Analyzer's AI visibility composite (visibility 40, trust 37, recommendation 37). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Damien Hirst official site
Damien Hirst scores 37/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Damien Hirst official site
Damien Hirst is an English sculptor and installation artist. The website damienhirst.com functions as his official catalogue raisonné, an authoritative digital archive documenting his complete body of artistic work.
Sources: Damien Hirst official site
Damien Hirst can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Damien Hirst official site
Damien Hirst's website offers a comprehensive, artist-authenticated catalogue raisonné documenting his complete body of artistic work, providing detailed records intended to serve as an authoritative reference for his output.
Sources: Damien Hirst official site
Damien Hirst, as represented by damienhirst.com, provides a comprehensive and authoritative catalogue of his complete artistic output, serving as a reference resource that documents his sculptures, installations, and other works.
Sources: Damien Hirst official site
The catalogue is used by art collectors, curators, historians, gallery professionals, and fans of contemporary art who are interested in Damien Hirst's work and require authoritative documentation of it.
Sources: Damien Hirst official site
Damien Hirst scores 38/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Damien Hirst has a weak AI-visibility profile at 38/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (40/100) and its weakest is recommendation likelihood (37/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #413,624 (Tranco) and a Moz Domain Authority of 66/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Damien Hirst from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Damien Hirst: Cover Art Archive (60/100), COUNTDOWN JAPAN (60/100), DEARU (60/100), Decipher (60/100).
A step up - brands to learn from: Ziyouz (71/100), Ziggo GO (71/100).
Category leader: Change.org (97/100).
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