Leading, Advocating, Supporting Professional Dance
Dance/USA (danceusa.org) scores 81 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Non-profit brands, Media & Entertainment brands, Education brands, in the 76th percentile of 12602 Non-profit brands.
Dance/USA is an American nonprofit national service organization based in Washington, D.C., dedicated to sustaining and advancing professional dance. It addresses the needs, concerns, and interests of dance artists, administrators, and organizations through leadership, advocacy, research, and preservation. Dance/USA positions itself as a leading voice for the professional dance field, promoting inclusivity and equity for individuals and institutions within the industry.
| Brand Name | Dance/USA |
|---|---|
| Domain | danceusa.org |
| Industry | Non-profit, Media & Entertainment |
| Headquarters | Washington, D.C. |
| Main Competitors | Dance/NYC, National Dance Education Organization, Americans for the Arts (43/100), International Association of Blacks in Dance, National Endowment for the Arts (86/100) |
Moz Domain Authority 49/100 vs category average 50 / leader 97 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Dance/USA sustains and advances professional dance by addressing the needs, concerns, and interests of artists, administrators, and organizations." (Meta description: 18 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Apache, WordPress, Ghost.
Social footprint: verified profiles on Instagram, YouTube, LinkedIn, X (Twitter); no detected presence on Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Dance/USA?", Claude could identify the brand as of October 2026. Dance/USA is the national service organization for the professional dance field in the United States, providing advocacy, research, grants, and resources to dance artists and organizations. Best known for Being the leading national advocacy and service organization for professional dance in the US.
When asked "Best brands similar to Dance/USA?", Claude would recommend Dance/USA as of October 2026. It's a well established, respected hub for dance industry support and advocacy, so it's a natural mention for anyone asking about dance-related nonprofits.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Dance/USA's main competitors in Non-profit: Americans for the Arts (43/100), National Endowment for the Arts (86/100).
Sources: Brand Analyzer scan
Dance/USA has limited AI-search visibility, scoring 38/100 on Brand Analyzer's AI visibility composite (visibility 21, trust 55, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Dance/USA official site
Dance/USA is headquartered in Washington, D.C.. Dance/USA operates in the Non-profit category.
Sources: Wikidata
Dance/USA scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Dance/USA official site
Dance/USA is an American nonprofit national service organization dedicated to sustaining and advancing professional dance in the United States. Headquartered in Washington, D.C., it serves artists, administrators, and organizations within the dance field by addressing their collective needs, concerns, and interests.
Sources: Dance/USA official site
Dance/USA sustains and advances professional dance by addressing the needs, concerns, and interests of artists, administrators, and organizations. It provides leadership, advocacy, research, and preservation services aimed at strengthening the professional dance field across the United States.
Sources: Dance/USA official site
Dance/USA can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Dance/USA official site
Dance/USA is known for being the leading national service organization for professional dance in the United States, championing leadership, advocacy, research, and preservation efforts to support dance artists, administrators, and organizations.
Sources: Dance/USA official site
Dance/USA is used by professional dance artists, administrators, organizations, and advocates involved in the dance industry who seek support, advocacy, and resources related to the advancement of professional dance in the United States.
Sources: Dance/USA official site
Dance/USA scores 38/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Dance/USA has a weak AI-visibility profile at 38/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (55/100) and its weakest is visibility (21/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 49/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Dance/USA from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Dance/USA: The Dallas Opera (81/100), The Daily Yonder (81/100), Death Penalty Information Center (81/100), DERMALOG (81/100).
A step up - brands to learn from: Workaway (91/100), WHYY (91/100).
Category leader: Change.org (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.