Derbigum Brand Score: 75/100 - Brand-Ready tier

Trusted Waterproofing Solutions

Derbigum (derbigum.com) scores 75 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Manufacturing brands, Real Estate brands, Other brands, in the 43rd percentile of 16438 Manufacturing brands.

AI Snapshot

Derbigum, founded in 1967 and headquartered in Lyon, is a manufacturer of bitumen-based waterproofing membranes for roofing and building protection. The company serves architects, contractors, builders, and facility managers in commercial and industrial construction markets. Derbigum positions itself as a premium provider of durable, high-performance waterproofing systems, emphasizing decades of industry expertise and long-lasting protection for buildings worldwide.

Key facts about Derbigum
Brand NameDerbigum
Domainderbigum.com
IndustryManufacturing, Real Estate
Founded1967
HeadquartersLyon
Main CompetitorsSoprema (74/100), Sika (79/100), GAF (90/100), Firestone Building Products, IKO (89/100), Carlisle SynTec (72/100), Tremco (75/100), BMI Group (Icopal) (78/100)

Evidence

Moz Domain Authority 32/100 vs category average 37 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "To provide durable, high-performance waterproofing membranes that protect buildings worldwide." (No meta description) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: Cloudflare.

Social footprint: verified profiles on X (Twitter), LinkedIn, Instagram, YouTube, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Derbigum?

Live results from asking a general-purpose AI assistant about the brand, checked September 2026.

When asked "What is Derbigum?", Claude could identify the brand as of September 2026. Derbigum is a Belgian manufacturer known for producing SBS-modified bitumen waterproofing and roofing membranes, originally developed in the 1960s. The company's products are used in flat roofing and waterproofing applications for both new construction and renovation projects acr Best known for Being a pioneer in SBS-modified bitumen roofing membranes.

When asked "Best brands similar to Derbigum?", Claude would recommend Derbigum as of September 2026. It's a well established and respected name in bitumen waterproofing membranes, so it would naturally come up alongside other major roofing membrane manufacturers.

People Also Ask About Derbigum

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Derbigum's main competitors?

Derbigum's main competitors in Manufacturing: Soprema (74/100), Sika (79/100), GAF (90/100), IKO (89/100), Carlisle SynTec (72/100).

Sources: Brand Analyzer scan

When was Derbigum founded?

Derbigum was founded in 1967. Derbigum operates in the Manufacturing category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is Derbigum headquartered?

Derbigum is headquartered in Lyon. Derbigum operates in the Manufacturing category.

Sources: Wikidata

What products or services does Derbigum offer?

Derbigum offers bitumen-based waterproofing membranes designed for roofing and building protection. These membrane systems are engineered for durability and long-term performance, targeting commercial and industrial construction applications rather than residential or DIY markets.

Sources: Derbigum official site

Does ChatGPT recommend Derbigum?

Derbigum scores 40/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Manufacturing options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Derbigum official site

What is Derbigum?

Derbigum is a manufacturer of bitumen-based waterproofing membranes used in roofing and building protection systems. Founded in 1967 and headquartered in Lyon, the company specializes in durable, high-performance waterproofing solutions for commercial and industrial construction projects.

Sources: Derbigum official site

What does Derbigum do?

Derbigum designs, manufactures, and supplies bitumen-based waterproofing membranes engineered to protect buildings from water infiltration. Its products are used in roofing and waterproofing systems for commercial and industrial applications, serving construction professionals who need reliable, long-term building protection solutions.

Sources: Derbigum official site

How can Derbigum improve its AI discoverability?

Derbigum can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Derbigum official site

Who uses Derbigum?

Derbigum's products are used by architects, contractors, builders, and facility managers who require reliable roofing and waterproofing solutions. These are typically professionals working on commercial and industrial construction projects rather than individual homeowners.

Sources: Derbigum official site

What is Derbigum known for?

Derbigum is known for its advanced bitumen-based waterproofing membranes designed for long-lasting durability and reliability. The company has built a reputation over decades as an industry-leading manufacturer of roofing and waterproofing membrane systems for commercial and industrial buildings.

Sources: Derbigum official site

Recommendations

AI visibility

Derbigum scores 26/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Derbigum has a weak AI-visibility profile at 26/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (40/100) and its weakest is visibility (21/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 32/100 and thin schema.org structured data. In a live check, Claude could already identify Derbigum from memory (September 2026) - a sign these signals are paying off.

Visibility - 21/100

Trust - 22/100

Recommendation likelihood - 40/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Derbigum: DEN Outdoors (75/100), Denis Cimaf (75/100), Diamond C Trailers (75/100), Diamond Packaging (75/100).

A step up - brands to learn from: Zucchetti (81/100), Zucchetti (81/100).

Category leader: DHL (97/100).

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