Together in Mission for Christ
Diocese of Duluth (dioceseduluth.org) scores 67 out of 100 on Brand Analyzer, placing it in the Developing tier among Non-profit brands, Education brands, Other brands, in the 14th percentile of 23220 Non-profit brands.
The Diocese of Duluth is a Roman Catholic diocese serving over 41,000 Catholics across 68 parishes in ten counties of northeastern Minnesota. Founded in 1889 and headquartered in Duluth, it is led by Bishop Daniel Felton. The diocese provides spiritual guidance, education, and community support, including parish life, Mass schedules, Catholic schools, RCIA (Rite of Christian Initiation of Adults), and vocations programs, aiming to educate children in the faith, support seniors, and address community needs in the region.
| Brand Name | Diocese of Duluth |
|---|---|
| Domain | dioceseduluth.org |
| Industry | Non-profit, Education |
| Founded | 1889 |
| Headquarters | Duluth |
| CEO | Bishop Daniel Felton |
| Main Competitors | Archdiocese of Saint Paul and Minneapolis (78/100), Diocese of Winona-Rochester (74/100), Diocese of Superior, Diocese of St. Cloud (74/100), Diocese of Crookston (73/100) |
Moz Domain Authority 40/100 vs category average 47 / leader 98 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Catholic Diocese of Duluth, serving northeastern Minnesota. Find parishes, Mass times, schools, RCIA, vocations, and Bishop Daniel Felton." (Meta description: 18 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on Instagram; no detected presence on Facebook, X (Twitter), LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Diocese of Duluth?", Claude could identify the brand as of October 2026. The Diocese of Duluth is a Roman Catholic diocese covering northeastern Minnesota, serving parishes and Catholic communities in that region under its bishop. Best known for Being the Catholic diocese serving northeastern Minnesota, headquartered in Duluth.
When asked "Best brands similar to Diocese of Duluth?", Claude would not surface Diocese of Duluth as of October 2026. It's a regional religious institution rather than a brand people typically compare when looking for similar organizations, since dioceses serve a geographic parish function rather than competing in a market.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Diocese of Duluth's main competitors in Non-profit: Archdiocese of Saint Paul and Minneapolis (78/100), Diocese of Winona-Rochester (74/100), Diocese of St. Cloud (74/100), Diocese of Crookston (73/100).
Sources: Brand Analyzer scan
The Diocese of Duluth offers religious and community services including Mass schedules, parish directories, Catholic school education, RCIA programs for those seeking to join the Catholic faith, vocational discernment support for priesthood and religious life, and pastoral care initiatives aimed at educating children, supporting seniors, and addressing community challenges.
Sources: Diocese of Duluth official site
The Diocese of Duluth is a Roman Catholic diocese that serves over 41,000 Catholics across 68 parishes in ten counties of northeastern Minnesota. Founded in 1889 and headquartered in Duluth, it is currently led by Bishop Daniel Felton. As a diocese, it functions as the regional administrative and spiritual body of the Catholic Church, overseeing parishes, schools, and ministries within its geographic territory.
Sources: Diocese of Duluth official site
Diocese of Duluth has limited AI-search visibility, scoring 25/100 on Brand Analyzer's AI visibility composite (visibility 17, trust 29, recommendation 35). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Diocese of Duluth official site
Diocese of Duluth was founded in 1889. Diocese of Duluth operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Diocese of Duluth is headquartered in Duluth. Diocese of Duluth operates in the Non-profit category.
Sources: Wikidata
The Diocese of Duluth oversees Catholic parishes, schools, and ministries throughout northeastern Minnesota. It coordinates Mass schedules, supports faith formation programs such as RCIA for those entering the Catholic Church, promotes vocations to priesthood and religious life, and provides pastoral and community support services. Its stated mission includes educating children in the faith, supporting seniors, and responding to challenges facing local communities.
Sources: Diocese of Duluth official site
Diocese of Duluth scores 35/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Diocese of Duluth official site
Diocese of Duluth can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Diocese of Duluth official site
The Diocese of Duluth serves Catholic individuals and families, parishioners, students, and broader communities throughout northeastern Minnesota who seek faith formation, worship opportunities, religious education, and pastoral support.
Sources: Diocese of Duluth official site
The Diocese of Duluth is known for serving as the central Catholic authority across ten counties in northeastern Minnesota, coordinating 68 parishes and over 41,000 Catholics. It is recognized for its educational initiatives, parish network, and leadership under Bishop Daniel Felton, as well as its long history dating back to its founding in 1889.
Sources: Diocese of Duluth official site
Diocese of Duluth scores 25/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Diocese of Duluth has a weak AI-visibility profile at 25/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (35/100) and its weakest is visibility (17/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 40/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Diocese of Duluth from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Diocese of Duluth: Diocesan (67/100), Dietitians Australia (67/100), Episcopal Diocese of Long Island (67/100), Diocese of Marquette (67/100).
A step up - brands to learn from: Zentralwohlfahrtsstelle der Juden in Deutschland e.V. (71/100), Zoryan Institute (71/100).
Category leader: Change.org (97/100).
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