Representing the European obesity community
EASO (easo.org) scores 83 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Healthcare brands, Non-profit brands, Education brands, in the 86th percentile of 13204 Healthcare brands.
EASO (European Association for the Study of Obesity) is a nonprofit organization headquartered in Dublin, founded in 1986, that works to advance evidence-based multidisciplinary obesity training, care, and public health strategies across Europe. It serves as a professional body for healthcare professionals, researchers, policymakers, and public health organizations involved in obesity prevention, treatment, and research, promoting standardized, evidence-based approaches through research, education, and advocacy.
| Brand Name | EASO |
|---|---|
| Domain | easo.org |
| Industry | Healthcare, Non-profit |
| Founded | 1986 |
| Headquarters | Dublin |
| Main Competitors | World Obesity Federation (78/100), The Obesity Society (89/100), International Federation for the Surgery of Obesity and Metabolic Disorders (IFSO) (80/100), American Society for Metabolic and Bariatric Surgery (ASMBS) (78/100) |
Moz Domain Authority 61/100 vs category average 41 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #407,338 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
EASO appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "EASO works to advance evidence-based multidisciplinary obesity training, care, and public health strategies across Europe." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on YouTube, LinkedIn, Facebook, Instagram, GitHub; no detected presence on X (Twitter) - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is EASO?", Claude could not identify the brand as of October 2026. I don't genuinely recognize a healthcare organization called EASO at easo.org, possibly because it's a smaller or niche group with limited web presence or because I'm conflating it with similarly named entities like the European Association for the Study of Obesity.
When asked "Best brands similar to EASO?", Claude would not surface EASO as of October 2026. I can't confidently recommend a company I don't have verified knowledge of, since doing so risks providing inaccurate information.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
EASO's main competitors in Healthcare: World Obesity Federation (78/100), The Obesity Society (89/100), International Federation for the Surgery of Obesity and Metabolic Disorders (IFSO) (80/100), American Society for Metabolic and Bariatric Surgery (ASMBS) (78/100).
Sources: Brand Analyzer scan
EASO has limited AI-search visibility, scoring 49/100 on Brand Analyzer's AI visibility composite (visibility 44, trust 48, recommendation 58). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: EASO official site
EASO was founded in 1986. EASO operates in the Healthcare category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
EASO is headquartered in Dublin. EASO operates in the Healthcare category.
Sources: Wikidata
EASO scores 58/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: EASO official site
EASO is the European Association for the Study of Obesity, a nonprofit professional organization headquartered in Dublin, founded in 1986. It serves as the leading European association dedicated to the study and treatment of obesity, bringing together healthcare professionals, researchers, and policymakers to advance evidence-based approaches to obesity care across Europe.
Sources: EASO official site
EASO advances evidence-based multidisciplinary obesity training, care, and public health strategies across Europe. It conducts and supports research, provides education and training for healthcare professionals, and engages in advocacy to promote standardized approaches to obesity prevention, treatment, and policy.
Sources: EASO official site
EASO can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: EASO official site
EASO offers evidence-based training and education for healthcare professionals in multidisciplinary obesity care, supports and disseminates obesity-related research, and engages in public health advocacy aimed at policymakers and health organizations to improve obesity prevention and treatment standards across Europe.
Sources: EASO official site
EASO's resources and activities are used by healthcare professionals, researchers, policymakers, and public health organizations across Europe who are involved in obesity prevention, treatment, and research.
Sources: EASO official site
EASO is known for being the leading European professional body dedicated to the study and treatment of obesity, recognized for bridging gaps in training and care through research, education, and advocacy efforts aimed at standardizing evidence-based obesity care across Europe.
Sources: EASO official site
EASO scores 49/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
EASO has a limited AI-visibility profile at 49/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (58/100) and its weakest is visibility (44/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #407,338 (Tranco) and a Moz Domain Authority of 61/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check (October 2026), Claude could not identify EASO from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to EASO: Ease (83/100), European Academy of Neurology (EAN) (83/100), ELIXIR (83/100), Emory Healthcare (83/100).
A step up - brands to learn from: Zoetis (91/100), theSkimm (91/100).
Category leader: Booksy (96/100).
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