L'éco-production au service de l'audiovisuel
Ecoprod (ecoprod.com) scores 79 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Media & Entertainment brands, Non-profit brands, in the 66th percentile of 33335 Media & Entertainment brands.
Ecoprod is a French non-profit association, founded in 2018, dedicated to promoting sustainable practices in the audiovisual industry. It provides free tools, such as the carbon calculator Carbon'Clap, and a label of excellence to help professionals in cinema, television, animation, advertising, web, podcast and radio measure and reduce the carbon footprint of their productions.
| Brand Name | Ecoprod |
|---|---|
| Domain | ecoprod.com |
| Industry | Media & Entertainment, Non-profit |
| Founded | 2018 |
| Main Competitors | albert (77/100), Green Production Guide (69/100), Secoya Eco-tournage, EcoSet |
Moz Domain Authority 46/100 vs category average 51 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #1,351,366 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Ecoprod : l" (Meta description too short (3 words). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is FR-only, limiting citation in English-language AI answers.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on LinkedIn, Instagram, X (Twitter), Facebook, YouTube; no detected presence on GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Ecoprod?", Claude could identify the brand as of October 2026. Ecoprod is a French collective initiative that promotes environmentally responsible practices in the film, TV, and audiovisual production industry, bringing together major French media companies and organizations. Best known for Developing the Carbon Clap carbon footprint calculator used by French film and television productions to measure and reduce their environmental impact.
When asked "Best brands similar to Ecoprod?", Claude would recommend Ecoprod as of October 2026. It's a well known reference point in France for sustainable production practices in media and entertainment, especially for carbon footprint tools.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Ecoprod's main competitors in Media & Entertainment: albert (77/100), Green Production Guide (69/100).
Sources: Brand Analyzer scan
Ecoprod offers free tools for measuring and reducing the carbon footprint of audiovisual productions, most notably Carbon'Clap, along with a label of excellence that certifies productions adopting responsible, sustainable practices.
Sources: Ecoprod official site
Ecoprod is a French non-profit association founded in 2018 that serves as a reference body for eco-production in the audiovisual industry, covering cinema, television, animation, advertising, web, podcast and radio.
Sources: Ecoprod official site
Ecoprod has limited AI-search visibility, scoring 38/100 on Brand Analyzer's AI visibility composite (visibility 21, trust 51, recommendation 51). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Ecoprod official site
Ecoprod was founded in 2018. Ecoprod operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Ecoprod promotes ecological and sustainable practices in the audiovisual industry by providing free tools, such as the Carbon'Clap carbon footprint calculator, and a certification label that recognizes productions committed to responsible environmental practices.
Sources: Ecoprod official site
Ecoprod scores 51/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Ecoprod official site
Ecoprod is known for developing Carbon'Clap, a free tool used to measure and reduce the carbon footprint of audiovisual productions, and for its label of excellence certifying environmentally responsible productions in France.
Sources: Ecoprod official site
Ecoprod can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Ecoprod official site
Ecoprod is used by professionals and producers across the audiovisual industry, including those working in cinema, television, animation, advertising, web content, podcasts and radio, who seek to adopt more sustainable production practices.
Sources: Ecoprod official site
Ecoprod scores 38/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Ecoprod has a weak AI-visibility profile at 38/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (51/100) and its weakest is visibility (21/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,351,366 (Tranco) and a Moz Domain Authority of 46/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Ecoprod from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Ecoprod: Economist Enterprise events (79/100), Eckhart Tolle (79/100), Editions Delcourt (79/100), Domani (79/100).
A step up - brands to learn from: Zoom (81/100), Znews (81/100).
Category leader: Change.org (97/100).
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