Alltag, gut eingerichtet.
Edition Moderne (editionmoderne.de) scores 64 out of 100 on Brand Analyzer, placing it in the Developing tier among Media & Entertainment brands, Real Estate brands, Travel & Hospitality brands, in the 11th percentile of 32637 Media & Entertainment brands.
Edition Moderne is a Swiss publishing house founded in 1981 and headquartered in Zurich, identified as a comics publisher. Its website also presents content under the tagline 'Alltag, gut eingerichtet' (everyday life, well arranged), covering topics such as home design, interior decoration, lifestyle, and travel aimed at readers who want practical, accessible ideas for organizing their daily lives and living spaces.
| Brand Name | Edition Moderne |
|---|---|
| Domain | editionmoderne.de |
| Industry | Media & Entertainment, Real Estate |
| Founded | 1981 |
| Headquarters | Zurich |
| Main Competitors | Reprodukt (82/100), Avant-Verlag (67/100), Carlsen Verlag (47/100), Casterman (72/100), L'Association (85/100) |
Moz Domain Authority 26/100 vs category average 51 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Alltag, gut eingerichtet." (Meta description too short (3 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions GPTBot, ClaudeBot, Google-Extended, PerplexityBot - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on X (Twitter), Facebook, Instagram, YouTube; no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Edition Moderne?", Claude could identify the brand as of October 2026. Edition Moderne is a Swiss comics and graphic novel publisher based in Zurich, known for bringing international graphic novels and comics, including French and American works, into German translation. Best known for Publishing German-language translations of acclaimed international graphic novels and comics.
When asked "Best brands similar to Edition Moderne?", Claude would recommend Edition Moderne as of October 2026. It's a respected niche publisher in the German-speaking comics scene, worth mentioning for readers interested in translated graphic novels.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Edition Moderne's main competitors in Media & Entertainment: Reprodukt (82/100), Avant-Verlag (67/100), Carlsen Verlag (47/100), Casterman (72/100), L'Association (85/100).
Sources: Brand Analyzer scan
Edition Moderne has limited AI-search visibility, scoring 31/100 on Brand Analyzer's AI visibility composite (visibility 15, trust 43, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Edition Moderne official site
Edition Moderne was founded in 1981. Edition Moderne operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Edition Moderne is headquartered in Zurich. Edition Moderne operates in the Media & Entertainment category.
Sources: Wikidata
Edition Moderne scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Edition Moderne official site
Edition Moderne can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Edition Moderne official site
Edition Moderne scores 31/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Edition Moderne has a weak AI-visibility profile at 31/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is visibility (15/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 26/100 and thin schema.org structured data. In a live check, Claude could already identify Edition Moderne from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Edition Moderne: Earth Vision Institute (64/100), EarthDrone (64/100), Editions Pygmalion (64/100), Edmund White (64/100).
A step up - brands to learn from: Ziyouz (71/100), Zishy (71/100).
Category leader: Change.org (97/100).
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