Billige Flüge, Hotels & Urlaub buchen
eDreams (edreams.de) scores 77 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Travel & Hospitality brands, E-commerce brands, Technology brands, in the 59th percentile of 13463 Travel & Hospitality brands.
eDreams is an online travel company operating the website edreams.de, which allows users to search for and book flights, hotels, and rental cars. The platform compares offers across airlines and accommodation providers, aiming to simplify travel planning for price-conscious travelers. In addition to booking services, eDreams offers supplementary features such as automatic check-ins and flight notifications. The company positions itself as a leading online travel platform combining price comparison with added convenience services.
| Brand Name | eDreams |
|---|---|
| Domain | edreams.de |
| Industry | Travel & Hospitality, E-commerce |
| Founded | 2011 |
| Main Competitors | Expedia (58/100), Booking.com (90/100), Opodo (85/100), Skyscanner (86/100), Kayak (93/100), CheapOair (82/100), Trivago (94/100), GoTogate (83/100) |
Moz Domain Authority 45/100 vs category average 44 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #124,650 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Buchen Sie günstige Flüge, Hotels & Städtereisen. Vergleichen Sie alle Airlines für Ihren nächsten Urlaub mit eDreams!" (Meta description: 17 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on Facebook, Instagram, YouTube, X (Twitter), GitHub; no detected presence on LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is eDreams?", Claude could identify the brand as of October 2026. eDreams is one of Europe's largest online travel agencies, offering flight bookings, hotels, car rentals, and package deals through its platform, and it also runs the eDreams Prime subscription service for discounted travel. It's part of eDreams ODIGEO, which also owns other trav Best known for Being a major European online travel agency known for cheap flight comparisons and its Prime subscription membership.
When asked "Best brands similar to eDreams?", Claude would recommend eDreams as of October 2026. It's a well known and widely used OTA in Europe, so it's a natural mention alongside competitors like Opodo, Expedia, or Skyscanner.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
eDreams's main competitors in Travel & Hospitality: Expedia (58/100), Booking.com (90/100), Opodo (85/100), Skyscanner (86/100), Kayak (93/100).
Sources: Brand Analyzer scan
eDreams offers booking and comparison services for flights, hotels, and rental cars. It also provides additional travel-related services such as automatic check-in and flight notification alerts to enhance the travel planning and booking experience.
Sources: eDreams official site
eDreams has limited AI-search visibility, scoring 35/100 on Brand Analyzer's AI visibility composite (visibility 28, trust 29, recommendation 56). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: eDreams official site
eDreams was founded in 2011. eDreams operates in the Travel & Hospitality category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
eDreams enables travelers to search, compare, and book flights, hotels, and rental cars through its online platform. It aggregates offers from multiple airlines and accommodation providers, allowing users to find options that suit their budget. The platform also provides additional services such as automatic check-ins and flight notifications to assist travelers before and during their trips.
Sources: eDreams official site
eDreams scores 56/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Travel & Hospitality options. Recommendation depends on crawlability, structured data, and category authority.
Sources: eDreams official site
eDreams is an online travel company that operates a platform for comparing and booking flights, hotels, and rental cars. It is accessible via its website edreams.de and serves travelers seeking to plan trips online.
Sources: eDreams official site
eDreams can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: eDreams official site
eDreams is used by price-conscious travelers who want to conveniently compare and book flights, hotels, and rental cars online.
Sources: eDreams official site
eDreams is known for being an online travel platform that compares flights, hotels, and rental cars, helping price-conscious travelers find affordable options. It is also recognized for offering supplementary travel services like automatic check-in and flight status notifications.
Sources: eDreams official site
eDreams scores 35/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
eDreams has a weak AI-visibility profile at 35/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (56/100) and its weakest is visibility (28/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #124,650 (Tranco) and a Moz Domain Authority of 45/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify eDreams from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to eDreams: ECS Group (77/100), EconomyCarRentals.com (77/100), EICC (Edinburgh International Conference Centre) (77/100), Elk Cove Vineyards (77/100).
A step up - brands to learn from: Zolo (81/100), Zaui (81/100).
Category leader: Cvent (97/100).
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