Plus size lingerie for fuller figures
Elomi (elomi.com) scores 79 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Fashion & Apparel brands, E-commerce brands, in the 51st percentile of 4583 Fashion & Apparel brands.
Elomi is a fashion and e-commerce brand specializing in lingerie, swimwear, and activewear designed for fuller-figured women, offering bra sizes up to a K cup. The brand emphasizes supportive, on-trend designs that combine style with functional fit for curvy body types. Elomi positions itself within the plus-size intimate apparel market, aiming to provide comfort and confidence through well-engineered garments tailored to larger bust sizes and fuller figures.
| Brand Name | Elomi |
|---|---|
| Domain | elomi.com |
| Industry | Fashion & Apparel, E-commerce |
| Founded | 2019 |
| Headquarters | San Francisco |
| Main Competitors | Torrid (78/100), Lane Bryant (77/100), Curvy Kate, Panache, Freya, ThirdLove (88/100), Cacique |
Moz Domain Authority 8/100 vs category average 47 / leader 93 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "View the latest Elomi lingerie & swimwear collections, offering supportive on-trend designs for the fuller figure up to a K cup. Explore more now." (Meta description: 24 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 34 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on Instagram, Facebook, X (Twitter), GitHub; no detected presence on LinkedIn, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Elomi?", Claude could identify the brand as of September 2026. Elomi is a UK-based lingerie and swimwear brand specializing in full-figure and plus-size bras, underwear, and swimwear for women with larger cup sizes (typically D to K cups). Best known for Stylish, well-fitting bras and swimwear designed specifically for fuller busts in larger band and cup size ranges.
When asked "Best brands similar to Elomi?", Claude would recommend Elomi as of September 2026. It's a well-established and respected name in the plus-size and full-bust lingerie market, often recommended alongside brands like Elila and Panache.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Elomi's main competitors in Fashion & Apparel: Torrid (78/100), Lane Bryant (77/100), ThirdLove (88/100).
Sources: Brand Analyzer scan
Elomi has limited AI-search visibility, scoring 30/100 on Brand Analyzer's AI visibility composite (visibility 23, trust 33, recommendation 37). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Elomi official site
Elomi was founded in 2019. Elomi operates in the Fashion & Apparel category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Elomi is headquartered in San Francisco. Elomi operates in the Fashion & Apparel category.
Sources: Wikidata
Elomi scores 37/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Fashion & Apparel options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Elomi official site
Elomi offers lingerie, swimwear, and activewear designed for fuller-figured women, including bras in sizes up to a K cup, all created to provide both style and functional support.
Sources: Elomi official site
Elomi can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Elomi official site
Elomi is a fashion and e-commerce brand that designs and sells lingerie, swimwear, and activewear specifically for fuller-figured women, with bra sizes extending up to a K cup.
Sources: Elomi official site
Elomi designs, produces, and sells supportive, on-trend lingerie, swimwear, and activewear tailored for women with fuller figures, offering bra sizes up to a K cup to ensure proper fit and comfort.
Sources: Elomi official site
Elomi is used by women with fuller figures who are seeking well-fitting, fashionable, and supportive bras, lingerie, swimwear, and activewear, particularly those requiring larger bra sizes up to a K cup.
Sources: Elomi official site
Elomi scores 30/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Elomi has a weak AI-visibility profile at 30/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (37/100) and its weakest is visibility (23/100). It benefits from a Wikidata knowledge-graph entry, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 8/100 and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Elomi from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Elomi: Edward Green (79/100), EBONY (79/100), Enamor (79/100), Equiline (79/100).
A step up - brands to learn from: Zucchetti (81/100), Zivame (81/100).
Category leader: Complex (97/100).
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