EUWID Brand Score: 70/100 - Developing tier

Aktuelle Branchennachrichten, Märkte, Preistrends

EUWID (euwid-energie.de) scores 70 out of 100 on Brand Analyzer, placing it in the Developing tier among Media & Entertainment brands, Manufacturing brands, Energy & Utilities brands, in the 26th percentile of 37325 Media & Entertainment brands.

AI Snapshot

EUWID is a German trade media provider based in Gernsbach, founded in 1994, serving the recycling and waste management, paper and pulp, packaging, wood and furniture, and water and wastewater industries. It delivers neutral, concise news and market analyses on market developments and price trends, supporting decision-makers across Europe. With a network of experienced editors and a history dating back to 1926 in some form, EUWID produces print and digital content aimed at professionals seeking timely, reliable industry information. The company is led by CEO Martin Katz.

Key facts about EUWID
Brand NameEUWID
Domaineuwid-energie.de
IndustryMedia & Entertainment, Manufacturing
Founded1994
HeadquartersGernsbach
CEOMartin Katz
Main CompetitorsFastmarkets RISI (84/100), Deutscher Fachverlag (dfv Mediengruppe) (72/100), Vogel Communications Group (73/100), Global Water Intelligence (76/100), Resource Recycling (77/100), Packaging Europe (79/100)

Evidence

Ranked #4,496,152 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "Ihr Fachmedienanbieter für die Branchen Recycling und Entsorgung, Papier und Zellstoff, Verpackung, Holz und Möbel sowie Wasser und Abwasser." (Meta description: 19 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is DE-only, limiting citation in English-language AI answers.

Detected tech stack: Apache, WordPress, Ghost.

Social footprint: verified profiles on Facebook, LinkedIn, Instagram; no detected presence on X (Twitter), YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know EUWID?

Live results from asking a general-purpose AI assistant about the brand, checked November 2026.

When asked "What is EUWID?", Claude could identify the brand as of November 2026. EUWID is a German B2B publishing house that produces specialized trade news and market reports, and EUWID Energie focuses specifically on the energy sector, covering topics like power markets, renewables, and energy policy in Germany. Best known for German trade journalism and market reports for the energy industry.

When asked "Best brands similar to EUWID?", Claude would recommend EUWID as of November 2026. It's a respected niche source for German energy industry professionals seeking detailed market and regulatory news, though it's not a mainstream media brand.

People Also Ask About EUWID

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are EUWID's main competitors?

EUWID's main competitors in Media & Entertainment: Fastmarkets RISI (84/100), Deutscher Fachverlag (dfv Mediengruppe) (72/100), Vogel Communications Group (73/100), Global Water Intelligence (76/100), Resource Recycling (77/100).

Sources: Brand Analyzer scan

When was EUWID founded?

EUWID was founded in 1994. EUWID operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is EUWID headquartered?

EUWID is headquartered in Gernsbach. EUWID operates in the Media & Entertainment category.

Sources: Wikidata

What products or services does EUWID offer?

EUWID offers specialized trade news, market analyses, and price trend reports for the recycling and waste management, paper and pulp, packaging, wood and furniture, and water and wastewater sectors. These are delivered through both print and digital media, compiled by a network of experienced editors across Europe.

Sources: EUWID official site

What does EUWID do?

EUWID informs decision-makers and professionals in specialized industries-recycling and waste management, paper and pulp, packaging, wood and furniture, and water and wastewater-about current market developments and price trends. It provides carefully researched, compact news and market analyses through both print and digital formats, drawing on a Europe-wide network of experienced editors.

Sources: EUWID official site

Does ChatGPT recommend EUWID?

EUWID scores 54/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.

Sources: EUWID official site

What is EUWID?

EUWID is a German specialist trade media provider headquartered in Gernsbach, founded in 1994. It focuses on delivering news, market analyses, and price trend information for the recycling and waste management, paper and pulp, packaging, wood and furniture, and water and wastewater industries.

Sources: EUWID official site

How can EUWID improve its AI discoverability?

EUWID can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: EUWID official site

Who uses EUWID?

EUWID is used by decision-makers and professionals working in the recycling and waste management, paper and pulp, packaging, wood and furniture, and water and wastewater industries. These users rely on EUWID's market and price trend information to support business and strategic decisions.

Sources: EUWID official site

What is EUWID known for?

EUWID is known for providing neutral, concise, and well-researched market and price trend information tailored to specific industrial sectors such as recycling, paper, packaging, wood, and water. Its long-standing presence in these niche markets and its network of experienced editors across Europe contribute to its reputation as a dependable trade information source.

Sources: EUWID official site

Recommendations

AI visibility

EUWID scores 29/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

EUWID has a weak AI-visibility profile at 29/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (54/100) and its weakest is trust (21/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #4,496,152 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify EUWID from memory (November 2026) - a sign these signals are paying off.

Visibility - 21/100

Trust - 21/100

Recommendation likelihood - 54/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to EUWID: ESIC (70/100), Erwin Schrott (70/100), EUWID Recycling und Entsorgung (70/100), Evangelische Zeitung (70/100).

A step up - brands to learn from: KwaZulu-Natal Tourism & Film (71/100), Ziyouz (71/100).

Category leader: Change.org (97/100).

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