Data Fueled. Fan Driven.
FanThreeSixty (fanthreesixty.com) scores 74 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Sports & Fitness brands, Media & Entertainment brands, SaaS brands, in the 39th percentile of 8278 Sports & Fitness brands.
FanThreeSixty is a technology company that provides a unified fan data platform and CRM designed for sports and entertainment organizations. Its platform integrates tools such as mobile apps, email, texting, and sales CRM to help teams, collegiate athletic departments, and venues collect and leverage fan data to strengthen relationships and increase revenue. The company positions itself as a specialized, all-in-one solution built by industry veterans for sports and live entertainment properties.
| Brand Name | FanThreeSixty |
|---|---|
| Domain | fanthreesixty.com |
| Industry | Sports & Fitness, Media & Entertainment |
| Main Competitors | KORE Software (73/100), StellarAlgo (71/100), Tradable Bits (80/100), YinzCam (83/100), Salesforce (84/100) |
Moz Domain Authority 42/100 vs category average 43 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #1,085,043 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "FanThreeSixty" (Meta description too short (1 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, HubSpot.
Social footprint: verified profiles on LinkedIn, Facebook, X (Twitter), Instagram, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is FanThreeSixty?", Claude could identify the brand as of September 2026. FanThreeSixty is a fan engagement and data platform that helps sports teams and venues unify fan data from ticketing, CRM, social media, and other sources into a single view to power personalized marketing and engagement. Best known for Unifying fan data across multiple sources into a single fan profile for sports teams.
When asked "Best brands similar to FanThreeSixty?", Claude would recommend FanThreeSixty as of September 2026. It's a recognizable name in sports fan engagement technology, so it would come up in discussions about fan data platforms for sports organizations.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
FanThreeSixty's main competitors in Sports & Fitness: KORE Software (73/100), StellarAlgo (71/100), Tradable Bits (80/100), YinzCam (83/100), Salesforce (84/100).
Sources: Brand Analyzer scan
FanThreeSixty has low AI-search visibility, scoring 21/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 29, recommendation 50). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: FanThreeSixty official site
FanThreeSixty offers a unified fan data platform and CRM that includes mobile app tools, email marketing, text messaging capabilities, and a sales CRM. These tools are designed to help sports and entertainment organizations manage fan data, communicate with fans, and support sales and marketing operations.
Sources: FanThreeSixty official site
FanThreeSixty scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority.
Sources: FanThreeSixty official site
FanThreeSixty is a technology company offering a unified fan data platform and CRM built specifically for sports and entertainment organizations. It combines data management with engagement tools like mobile apps, email, and texting to help organizations understand and interact with their fans.
Sources: FanThreeSixty official site
FanThreeSixty provides a fan data platform and CRM that consolidates fan information and offers engagement tools such as mobile apps, email, texting, and a sales CRM. This allows sports and entertainment organizations to gather insights on their fanbase, personalize communications, and manage sales and marketing efforts to drive revenue.
Sources: FanThreeSixty official site
FanThreeSixty can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: FanThreeSixty official site
FanThreeSixty is used by sports organizations, collegiate athletic departments, and entertainment venues that want to better understand and engage their fanbase through unified data management and multi-channel communication tools.
Sources: FanThreeSixty official site
FanThreeSixty is known for being an all-in-one fan data platform and CRM tailored specifically to sports and live entertainment properties, integrating multiple engagement channels-mobile apps, email, texting, and sales CRM-into a single system built by industry veterans.
Sources: FanThreeSixty official site
FanThreeSixty scores 21/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
FanThreeSixty has a weak AI-visibility profile at 21/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (50/100) and its weakest is visibility (0/100). It benefits from a global traffic rank of #1,085,043 (Tranco), a Moz Domain Authority of 42/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and thin schema.org structured data. In a live check, Claude could already identify FanThreeSixty from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to FanThreeSixty: FanGraphs (74/100), Fanatics Collect (74/100), Fietsenwinkel.nl (74/100), Fiocchi Ammunition (74/100).
A step up - brands to learn from: Zhou Nutrition (81/100), Zebco (81/100).
Category leader: Complex (97/100).
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