Gemeinsam Hunger beenden
Fastenaktion (fastenaktion.ch) scores 72 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Non-profit brands, in the 30th percentile of 19291 Non-profit brands.
Fastenaktion is a nonprofit organization founded in 1963 that advocates for disadvantaged people worldwide, aiming to overcome hunger and poverty and build a more just world. It combines direct development cooperation with political advocacy to address structural causes of poverty. The organization positions itself as an engaged Swiss organization focused on global justice and the rights of disadvantaged people, appealing to donors and socially engaged individuals in Switzerland who care about combating hunger and poverty.
| Brand Name | Fastenaktion |
|---|---|
| Domain | fastenaktion.ch |
| Industry | Non-profit |
| Founded | 1963 |
| Headquarters | St. Pölten |
| Main Competitors | Caritas Schweiz, Helvetas (83/100), HEKS, Swissaid, Terre des Hommes Suisse, Brot für alle |
Moz Domain Authority 37/100 vs category average 48 / leader 97 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #3,590,220 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Fastenaktion setzt sich für benachteiligte Menschen ein. Für eine gerechtere Welt und die Überwindung von Hunger und Armut." (Meta description: 18 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: WordPress, Ghost.
Social footprint: verified profiles on LinkedIn, Instagram, Facebook, YouTube, X (Twitter); no detected presence on GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Fastenaktion has limited AI-search visibility, scoring 32/100 on Brand Analyzer's AI visibility composite (visibility 21, trust 33, recommendation 51). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Fastenaktion official site
Fastenaktion was founded in 1963. Fastenaktion operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Fastenaktion is headquartered in St. Pölten. Fastenaktion operates in the Non-profit category.
Sources: Wikidata
Fastenaktion scores 51/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Fastenaktion official site
Fastenaktion can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Fastenaktion official site
Fastenaktion scores 32/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Fastenaktion has a weak AI-visibility profile at 32/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (51/100) and its weakest is visibility (21/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #3,590,220 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 37/100 and thin schema.org structured data.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Fastenaktion: American Society of Colon and Rectal Surgeons (ASCRS) (72/100), Fanshawe Pioneer Village (72/100), Fat Disorders Resource Society (72/100), Federal City Council (72/100).
A step up - brands to learn from: ZLTO (81/100), Zero Project (81/100).
Category leader: Change.org (97/100).
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