FDMA Brand Score: 44/100 - Early Stage tier

Protecting Lives, Property, Communities

FDMA (fdma.go.jp) scores 44 out of 100 on Brand Analyzer, placing it in the Early Stage tier among Government brands, in the 2nd percentile of 21804 Government brands.

AI Snapshot

The Fire and Disaster Management Agency (FDMA) is an external agency of Japan's Ministry of Internal Affairs and Communications, established in 1960. Headquartered in Central Government Building No.2, it is the national authority responsible for fire and disaster management policy, coordination, and emergency response across Japan. Its mission is to safeguard lives, property, and communities by providing specialized expertise and coordination unique to national government oversight. Its primary stakeholders are Japanese citizens, local governments, and emergency response organizations.

Key facts about FDMA
Brand NameFDMA
Domainfdma.go.jp
IndustryGovernment
Founded1960
HeadquartersCentral Government Building No.2
Parent Company / OwnerMinistry of Internal Affairs and Communications
Main CompetitorsFederal Emergency Management Agency (FEMA) (88/100), Cabinet Office (UK, Civil Contingencies Secretariat) (76/100), National Fire Agency (South Korea) (55/100), Federal Office of Civil Protection and Disaster Assistance (BBK, Germany), Emergency Management Australia

Evidence

Moz Domain Authority 60/100 vs category average 46 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #45,466 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.

FDMA has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.

The homepage meta description reads "{9LHGpJB%ycĴg)ْz/rwK?fuU+\\%2=6?ÙBfJ2Y23qkkc]ED<4[j&չ׍a,j|w~&#99rH$߾03g#K;/!G4~3>Ї}?\\ZZC(${kT,Ϧsנe◌\:^GuG.!Y." (Meta description too short (1 words). OG description present but brief) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:title, og:description. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Social footprint: verified profiles on X (Twitter), Facebook, Instagram; no detected presence on LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know FDMA?

Live results from asking a general-purpose AI assistant about the brand, checked November 2026.

When asked "What is FDMA?", Claude could identify the brand as of November 2026. FDMA is the Fire and Disaster Management Agency of Japan, an agency under the Ministry of Internal Affairs and Communications responsible for coordinating firefighting, disaster prevention, and emergency response across the country's local fire departments. Best known for Overseeing and coordinating Japan's firefighting and disaster management systems nationwide.

When asked "Best brands similar to FDMA?", Claude would recommend FDMA as of November 2026. It's the primary government body for fire and disaster management in Japan, so it would naturally come up alongside other national emergency management agencies.

People Also Ask About FDMA

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are FDMA's main competitors?

FDMA's main competitors in Government: Federal Emergency Management Agency (FEMA) (88/100), Cabinet Office (UK, Civil Contingencies Secretariat) (76/100), National Fire Agency (South Korea) (55/100).

Sources: Brand Analyzer scan

What is FDMA?

FDMA, the Fire and Disaster Management Agency, is an external agency within Japan's Ministry of Internal Affairs and Communications. Founded in 1960, it serves as the national government body responsible for fire and disaster management policy and coordination throughout Japan.

Sources: FDMA official site

When was FDMA founded?

FDMA was founded in 1960. FDMA operates in the Government category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is FDMA headquartered?

FDMA is headquartered in Central Government Building No.2. FDMA operates in the Government category.

Sources: Wikidata

What does FDMA do?

FDMA develops and coordinates fire and disaster management policy at the national level in Japan. It provides specialized expertise and coordination for disaster prevention and emergency response, working with local governments and emergency response organizations to safeguard lives, property, and communities.

Sources: FDMA official site

Does ChatGPT recommend FDMA?

FDMA scores 40/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Government options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: FDMA official site

How can FDMA improve its AI discoverability?

FDMA can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: FDMA official site

What products or services does FDMA offer?

FDMA provides fire and disaster management policy development, coordination between national and local governments, and oversight of emergency response efforts across Japan, rather than commercial products or services.

Sources: FDMA official site

Who owns FDMA?

FDMA is owned by or part of Ministry of Internal Affairs and Communications. FDMA operates in the Government category.

Sources: Wikidata

Who uses FDMA?

FDMA's work and guidance are used by Japanese citizens, local governments, and emergency response organizations, including fire departments and disaster management agencies, as part of Japan's national disaster prevention and response framework.

Sources: FDMA official site

What is FDMA known for?

FDMA is known for being Japan's authoritative government body overseeing fire and disaster management policy, providing national-level coordination and expertise that local governments and emergency responders rely on during disasters and fire-related emergencies.

Sources: FDMA official site

Recommendations

AI visibility

FDMA scores 48/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

FDMA has a limited AI-visibility profile at 48/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (67/100) and its weakest is trust (27/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #45,466 (Tranco). The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify FDMA from memory (November 2026) - a sign these signals are paying off.

Visibility - 67/100

Trust - 27/100

Recommendation likelihood - 40/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to FDMA: IEC (Independent Electoral Commission) (44/100), Derbyshire Constabulary (44/100), Fonds voor Cultuurparticipatie (44/100), 福井県 (Fukui Prefecture) (44/100).

A step up - brands to learn from: Zavod za socijalno osiguranje (56/100), ZDK Gesellschaft Demokratische Kultur gGmbH (56/100).

Category leader: ABC News (96/100).

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