Uniting France through rugby
Fédération Française de Rugby (FFR) (ffr.fr) scores 81 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Sports & Fitness brands, Non-profit brands, Government brands, in the 72nd percentile of 5222 Sports & Fitness brands.
The Fédération Française de Rugby (FFR) is the official governing body for rugby union in France, founded in 1919 and headquartered in Paris. It oversees the sport at all levels, from grassroots clubs to national teams, managing competitions, player development, and coaching programs. As a non-profit sports organization, it serves players, coaches, clubs, and fans, acting as the authoritative institution uniting the French rugby community.
| Brand Name | Fédération Française de Rugby (FFR) |
|---|---|
| Domain | ffr.fr |
| Industry | Sports & Fitness, Non-profit |
| Founded | 1919 |
| Headquarters | Paris |
| Main Competitors | Rugby Football Union (RFU) (83/100), Rugby Australia (81/100), Irish Rugby Football Union, World Rugby (82/100), South African Rugby Union, Fédération Française de Football (FFF) (80/100) |
Moz Domain Authority 62/100 vs category average 45 / leader 93 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #36,317 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
Fédération Française de Rugby (FFR) appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Retrouvez toute l" (Meta description too short (3 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is FR-only, limiting citation in English-language AI answers.
Detected tech stack: WordPress.
Social footprint: verified profiles on X (Twitter), LinkedIn, Instagram, GitHub; no detected presence on Facebook, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Fédération Française de Rugby (FFR)?", Claude could identify the brand as of September 2026. The Fédération Française de Rugby (FFR) is the governing body for rugby union in France, overseeing the national teams, organizing domestic competitions, and promoting the sport across the country. Best known for Governing French rugby and managing the French national rugby team (Les Bleus).
When asked "Best brands similar to Fédération Française de Rugby (FFR)?", Claude would recommend Fédération Française de Rugby (FFR) as of September 2026. It's the official authority for rugby in France, so it's directly relevant if someone asks about major rugby organizations or governing bodies.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Fédération Française de Rugby (FFR)'s main competitors in Sports & Fitness: Rugby Football Union (RFU) (83/100), Rugby Australia (81/100), World Rugby (82/100), Fédération Française de Football (FFF) (80/100).
Sources: Brand Analyzer scan
The Fédération Française de Rugby (FFR) is the official national governing body for rugby union in France. Founded in 1919 and based in Paris, it is responsible for regulating, promoting, and developing rugby throughout the country, overseeing everything from grassroots participation to the national teams.
Fédération Française de Rugby (FFR) has limited AI-search visibility, scoring 43/100 on Brand Analyzer's AI visibility composite (visibility 45, trust 30, recommendation 55). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Fédération Française de Rugby (FFR) was founded in 1919. Fédération Française de Rugby (FFR) operates in the Sports & Fitness category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Fédération Française de Rugby (FFR) is headquartered in Paris. Fédération Française de Rugby (FFR) operates in the Sports & Fitness category.
Sources: Wikidata
As the officially recognized governing body for rugby union in France, established in 1919, FFR holds institutional authority over the sport, including its national team, competitions, and clubs. Its long-standing status as the sole official federation lends it a high degree of legitimacy and trust within the French rugby community.
Fédération Française de Rugby (FFR) scores 55/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
FFR offers governance and administration of rugby union in France, including organizing national team competitions, domestic leagues, club affiliation and support, coaching and referee certification programs, and player development pathways from youth to professional levels.
Fédération Française de Rugby (FFR) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
FFR is known for being the official authority overseeing French rugby, including the men's and women's national teams, domestic league structures, and grassroots club networks. It serves as the central institution representing rugby union in France.
FFR serves rugby players, coaches, clubs, fans, and sports stakeholders across France, spanning amateur enthusiasts, youth participants, and professional athletes, as well as organizations involved in the sport's administration and development.
Fédération Française de Rugby (FFR) scores 43/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Fédération Française de Rugby (FFR) has a limited AI-visibility profile at 43/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (55/100) and its weakest is trust (30/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #36,317 (Tranco) and a Moz Domain Authority of 62/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Fédération Française de Rugby (FFR) from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Fédération Française de Rugby (FFR): Feld Entertainment (81/100), Fantasy Football Scout (81/100), ABB FIA Formula E World Championship (81/100), Flight Club (81/100).
A step up - brands to learn from: Yonex (91/100), Yakima (91/100).
Category leader: Complex (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.