Au service de la santé et de l'assurabilité
INAMI (fgov.be) scores 75 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Healthcare brands, Government brands, in the 49th percentile of 21651 Healthcare brands.
INAMI (Institut National d'Assurance Maladie-Invalidité) is the Belgian public institution responsible for organizing, managing, and overseeing the country's mandatory health and disability insurance system. It centralizes official information on healthcare service nomenclature, reimbursements, and medical statistics, serving as the reference authority for health insurance administration in Belgium. Its primary audience includes healthcare professionals, hospitals, mutual insurance funds, care institutions, and Belgian citizens covered by mandatory health-invalidity insurance.
| Brand Name | INAMI |
|---|---|
| Domain | fgov.be |
| Industry | Healthcare, Government |
| Main Competitors | CNAM (81/100), INSS (60/100), INPS (85/100), CNS Luxembourg (64/100) |
Moz Domain Authority 73/100 vs category average 40 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Organiser, gérer et contrôler l'assurance obligatoire soins de santé et indemnités en Belgique." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is FR-only, limiting citation in English-language AI answers.
Detected tech stack: Apache.
Social footprint: verified profiles on YouTube, LinkedIn, Facebook, Instagram; no detected presence on X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is INAMI?", Claude could identify the brand as of October 2026. INAMI (Institut National d'Assurance Maladie-Invalidite), also known as RIZIV in Dutch, is the Belgian federal public institution responsible for organizing and overseeing mandatory health and disability insurance in Belgium. Best known for Managing Belgium's compulsory health and disability insurance system, including reimbursement of medical costs and sickness benefits.
When asked "Best brands similar to INAMI?", Claude would not surface INAMI as of October 2026. It's a government regulatory body rather than a healthcare brand or service provider, so it wouldn't come up as a 'similar brand' recommendation in a typical healthcare comparison.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
INAMI's main competitors in Healthcare: CNAM (81/100), INSS (60/100), INPS (85/100), CNS Luxembourg (64/100).
Sources: Brand Analyzer scan
INAMI is the National Institute for Health and Disability Insurance in Belgium, a public institution tasked with organizing, managing, and controlling the country's mandatory health care and disability insurance system.
Sources: INAMI official site
INAMI has limited AI-search visibility, scoring 27/100 on Brand Analyzer's AI visibility composite (visibility 13, trust 27, recommendation 53). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: INAMI official site
INAMI organizes, manages, and controls Belgium's compulsory health care and disability insurance. It sets the nomenclature of medical services, oversees reimbursement rules, compiles medical statistics, and ensures the system operates in accordance with national healthcare policy.
Sources: INAMI official site
INAMI provides the official nomenclature of reimbursable healthcare services, administers reimbursement frameworks for medical care and indemnities, and publishes medical and insurance statistics used by healthcare professionals, institutions, and mutual insurance funds.
Sources: INAMI official site
INAMI scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority.
Sources: INAMI official site
INAMI's services are used by healthcare professionals, hospitals, mutual insurance funds (mutualités), care institutions, and Belgian citizens who are covered by or interact with the mandatory health-invalidity insurance system.
Sources: INAMI official site
As an official Belgian government institution responsible for regulating and controlling mandatory health insurance, INAMI serves as the authoritative public source for healthcare reimbursement and insurance data in Belgium.
Sources: INAMI official site
INAMI can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: INAMI official site
INAMI is known for being Belgium's central authority on health insurance reimbursement rules and the official nomenclature of medical procedures used by healthcare providers and mutual insurance funds.
Sources: INAMI official site
INAMI scores 27/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
INAMI has a weak AI-visibility profile at 27/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (53/100) and its weakest is visibility (13/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 73/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify INAMI from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
75 in October 2026, up from 74 in October 2026.
Ranked closest to INAMI: FFT (Functional Family Therapy) (75/100), 傅利叶 Fourier (75/100), Fidia Farmaceutici S.p.A (75/100), FieldTrip (75/100).
A step up - brands to learn from: Zymo Research (81/100), Zurich Insurance Group (81/100).
Category leader: Booksy (96/100).
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