Boniteti i poslovni podaci na dlanu
FinInfo (fininfo.hr) scores 76 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Finance brands, SaaS brands, Media & Entertainment brands, in the 51st percentile of 16881 Finance brands.
FinInfo (fininfo.hr) is a Croatian online service that provides entrepreneurs, companies, and business analysts with access to financial and business information about Croatian business entities. It offers data on creditworthiness, account blockages, and a business registry, aiming to support safer business decision-making. The service positions itself as a leading Croatian platform for checking business credibility and financial stability, offering free and fast access to relevant company data. FinInfo was founded in 1982.
| Brand Name | FinInfo |
|---|---|
| Domain | fininfo.hr |
| Industry | Finance, SaaS |
| Founded | 1982 |
| Main Competitors | FINA (Financijska agencija) (80/100), Bizi.hr, Poslovna.hr (70/100), Bisnode (Dun & Bradstreet) (87/100), Coface (91/100), Creditreform (78/100) |
Moz Domain Authority 37/100 vs category average 39 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #391,199 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Omogućiti poduzetnicima i tvrtkama jednostavan pristup pouzdanim financijskim i poslovnim informacijama o hrvatskim poslovnim subjektima." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is HR-only, limiting citation in English-language AI answers.
Social footprint: verified profiles on Facebook, X (Twitter), LinkedIn, Instagram, GitHub; no detected presence on YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is FinInfo?", Claude could not identify the brand as of October 2026. I don't have reliable, specific information about FinInfo (fininfo.hr), likely because it's a smaller regional financial information provider with limited presence in my training data.
When asked "Best brands similar to FinInfo?", Claude would not surface FinInfo as of October 2026. I can't confidently recommend a company I don't have verified details about.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
FinInfo's main competitors in Finance: FINA (Financijska agencija) (80/100), Poslovna.hr (70/100), Bisnode (Dun & Bradstreet) (87/100), Coface (91/100), Creditreform (78/100).
Sources: Brand Analyzer scan
FinInfo has limited AI-search visibility, scoring 31/100 on Brand Analyzer's AI visibility composite (visibility 26, trust 22, recommendation 51). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: FinInfo official site
FinInfo was founded in 1982. FinInfo operates in the Finance category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
FinInfo scores 51/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Finance options. Recommendation depends on crawlability, structured data, and category authority.
Sources: FinInfo official site
FinInfo is a Croatian online platform that provides financial and business information about Croatian business entities. It focuses on offering data related to company creditworthiness, account blockages, and business registry details, serving entrepreneurs, companies, and business analysts who need to verify the financial stability and credibility of business partners in Croatia.
Sources: FinInfo official site
FinInfo provides access to financial and business data about Croatian companies, including creditworthiness (bonitet) information, details on blocked bank accounts, and a registry of business subjects. It enables users to check the financial stability and business credibility of companies they may wish to partner with or evaluate, supporting informed business decision-making.
Sources: FinInfo official site
FinInfo can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: FinInfo official site
FinInfo offers services related to checking business creditworthiness (bonitet), information on blocked bank accounts, and access to a registry of Croatian business entities. These services are designed to help users assess the financial stability and credibility of companies operating in Croatia.
Sources: FinInfo official site
FinInfo is used by entrepreneurs, companies, and business analysts in Croatia who need to verify the financial stability and credibility of potential or existing business partners before making business decisions.
Sources: FinInfo official site
FinInfo is known for providing free and fast access to data on business creditworthiness, bank account blockages, and a registry of Croatian business entities. It is positioned as a leading Croatian service for verifying business credibility and financial stability of companies.
Sources: FinInfo official site
FinInfo scores 31/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
FinInfo has a weak AI-visibility profile at 31/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (51/100) and its weakest is trust (22/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #391,199 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 37/100 and thin schema.org structured data. In a live check (October 2026), Claude could not identify FinInfo from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to FinInfo: FINEP (76/100), Findomestic (76/100), Finwire (76/100), Firstcard (76/100).
A step up - brands to learn from: Zurich Italia (81/100), Zurich Insurance Group (81/100).
Category leader: Stripe (97/100).
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