Freelance services marketplace
FL.ru (fl.ru) scores 63 out of 100 on Brand Analyzer, placing it in the Developing tier among Other brands, in the 20th percentile of 9490 Other brands.
FL.ru is a freelance services marketplace founded in 2005 and headquartered in Moscow. It connects freelancers with businesses and individuals seeking talent for various projects, primarily serving the Russian-speaking market. The platform offers a large pool of verified freelancers across multiple fields, allowing clients to find and hire professionals for their project needs. FL.ru positions itself as a leading platform in this space, facilitating efficient collaboration between freelancers and clients.
| Brand Name | FL.ru |
|---|---|
| Domain | fl.ru |
| Industry | Other |
| Founded | 2005 |
| Headquarters | Moscow |
| Main Competitors | Upwork (95/100), Freelancer.com (94/100), Fiverr (88/100), Kwork (83/100), Habr Freelance, YouDo |
Moz Domain Authority 55/100 vs category average 37 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #32,786 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "To connect freelancers and clients for efficient project collaboration." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on X (Twitter), LinkedIn, Instagram, GitHub; no detected presence on Facebook, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is FL.ru?", Claude could identify the brand as of September 2026. FL.ru is one of the largest Russian freelance marketplaces, connecting freelancers with clients for services like design, programming, writing, and marketing. It functions similarly to Upwork or Fiverr but is focused primarily on the Russian-speaking market. Best known for Being one of Russia's leading freelance job marketplaces.
When asked "Best brands similar to FL.ru?", Claude would recommend FL.ru as of September 2026. It's a well-established platform in the Russian freelance market and would be relevant if someone asked about freelance marketplaces in that region.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
FL.ru's main competitors in Other: Upwork (95/100), Freelancer.com (94/100), Fiverr (88/100), Kwork (83/100).
Sources: Brand Analyzer scan
FL.ru has limited AI-search visibility, scoring 29/100 on Brand Analyzer's AI visibility composite (visibility 25, trust 29, recommendation 37). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: FL.ru official site
FL.ru was founded in 2005. FL.ru operates in the Other category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
FL.ru is headquartered in Moscow. FL.ru operates in the Other category.
Sources: Wikidata
FL.ru scores 37/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Other options. Recommendation depends on crawlability, structured data, and category authority.
Sources: FL.ru official site
FL.ru is a freelance services marketplace platform, founded in 2005 and headquartered in Moscow, that connects freelancers with clients seeking project-based talent. It is positioned as a leading freelance services platform in the Russian-speaking market.
Sources: FL.ru official site
FL.ru connects freelancers with businesses and individuals seeking to hire talent for various projects. It provides a marketplace where clients can search for and hire verified freelancers across multiple fields, and where freelancers can find work opportunities.
Sources: FL.ru official site
FL.ru can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: FL.ru official site
FL.ru offers a freelance marketplace service that connects clients with freelancers across various fields. The platform enables businesses and individuals to search for, evaluate, and hire verified freelance professionals for their projects.
Sources: FL.ru official site
FL.ru is used by freelancers seeking work opportunities and by businesses or individuals looking to hire freelance talent for various projects, primarily within the Russian-speaking market.
Sources: FL.ru official site
FL.ru is known for being a leading freelance services platform in the Russian-speaking market, offering a large marketplace of verified freelancers across various fields for businesses and individuals to hire talent.
Sources: FL.ru official site
FL.ru scores 29/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
FL.ru has a weak AI-visibility profile at 29/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (37/100) and its weakest is visibility (25/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #32,786 (Tranco) and a Moz Domain Authority of 55/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify FL.ru from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to FL.ru: 1st Central Group (63/100), Fireground Supply (63/100), America's Custom Risers (63/100), Fytoria-tsampazis (63/100).
A step up - brands to learn from: XXXLutz (71/100), WWIN (71/100).
Category leader: Accenture (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.