Mapping Cyberspace, Securing the Future
FOFA (fofa.info) scores 68 out of 100 on Brand Analyzer, placing it in the Developing tier among Technology brands, SaaS brands, in the 18th percentile of 37303 Technology brands.
FOFA is a cyberspace search engine developed by Baimaohui (白帽汇), designed to map internet-connected network assets. It enables security researchers and enterprises to perform vulnerability impact analysis, application distribution statistics, and popularity rankings by searching and analyzing exposed devices, services, and applications across the internet. FOFA is used for cybersecurity research, asset discovery, and situational awareness purposes.
| Brand Name | FOFA |
|---|---|
| Domain | fofa.info |
| Industry | Technology, SaaS |
| Parent Company / Owner | 白帽汇 (Baimaohui) |
| Main Competitors | Shodan (91/100), Censys (93/100), ZoomEye, BinaryEdge (79/100), Hunter (奇安信) |
Moz Domain Authority 28/100 vs category average 40 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #94,997 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "FOFA 是白帽汇推出的一款网络空间搜索引擎，它通过进行网络空间测绘，能够帮助研究人员或者企业迅速进行网络资产匹配，例如进行漏洞影响范围分析、应用分布统计、应用流行度排名统计等。" (Meta description too short (2 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is ZH-only, limiting citation in English-language AI answers.
Detected tech stack: Cloudflare, Vue.
Social footprint: verified profiles on X (Twitter), Facebook, Instagram, YouTube, GitHub; no detected presence on LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is FOFA?", Claude could identify the brand as of September 2026. FOFA is a Chinese cyberspace search engine developed by Baimaohui (White Hat Hui) that indexes internet-connected devices, servers, and websites, allowing security researchers to search for assets based on IP, port, service banners, and other fingerprint data. Best known for Being a Chinese equivalent to Shodan for discovering internet-facing assets and devices.
When asked "Best brands similar to FOFA?", Claude would recommend FOFA as of September 2026. It's a well-known tool in cybersecurity and OSINT circles, especially as an alternative to Shodan or Censys, so I'd mention it in relevant contexts.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
FOFA's main competitors in Technology: Shodan (91/100), Censys (93/100), BinaryEdge (79/100).
Sources: Brand Analyzer scan
FOFA offers a cyberspace search engine platform that provides network asset mapping, vulnerability impact analysis, application distribution statistics, and application popularity ranking services. These tools help users identify and analyze internet-connected devices, servers, and applications.
Sources: FOFA official site
FOFA is a cyberspace search engine developed by the Chinese cybersecurity company Baimaohui (白帽汇). It is designed to map internet-connected network assets globally, allowing users to search for and identify devices, servers, applications, and services exposed on the internet.
Sources: FOFA official site
FOFA has limited AI-search visibility, scoring 25/100 on Brand Analyzer's AI visibility composite (visibility 25, trust 15, recommendation 35). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: FOFA official site
FOFA performs network space mapping by scanning and indexing internet-connected assets. It allows researchers and enterprises to quickly search and match network assets, conduct vulnerability impact analysis, generate application distribution statistics, and rank application popularity across the internet.
Sources: FOFA official site
FOFA scores 35/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Technology options. Recommendation depends on crawlability, structured data, and category authority.
Sources: FOFA official site
FOFA can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: FOFA official site
FOFA is used by security researchers, enterprises, and organizations that need to analyze and secure their network assets. Its target audience includes cybersecurity professionals conducting vulnerability assessments and organizations seeking to understand their internet-facing asset exposure.
Sources: FOFA official site
FOFA is known for being a cyberspace search engine that maps internet-connected devices and services, similar in function to tools used for network asset discovery. It is particularly recognized for enabling fast vulnerability impact analysis and asset matching for cybersecurity purposes.
Sources: FOFA official site
FOFA scores 25/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
FOFA has a weak AI-visibility profile at 25/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (35/100) and its weakest is trust (15/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #94,997 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 28/100 and thin schema.org structured data. In a live check, Claude could already identify FOFA from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to FOFA: Focus To-Do (68/100), FJ Labs (68/100), FontForge (68/100), Ezlo Innovation (68/100).
A step up - brands to learn from: Zocket (71/100), Zhangyue (71/100).
Category leader: Hostinger (97/100).
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