Together towards sustainable food
Foodvalley (foodvalley.nl) scores 79 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Non-profit brands, Food & Beverage brands, Government brands, in the 62nd percentile of 9773 Non-profit brands.
Foodvalley is a Dutch non-profit organization founded in 2010 that acts as a transition catalyst for the food system. It engages and mobilises startups, scale-ups, SMEs, large companies, foundations, donors, and government institutions to co-create innovative, sustainable solutions. Its mission is to change how the world is fed so future generations can thrive on a planet that respects people, animals, and the environment. Foodvalley positions itself as a collaborative bridge between private and public sector actors working toward a fair, accessible, and sustainable food system.
| Brand Name | Foodvalley |
|---|---|
| Domain | foodvalley.nl |
| Industry | Non-profit, Food & Beverage |
| Founded | 2010 |
| Main Competitors | EIT Food (70/100), The Good Food Institute (82/100), ProVeg International (87/100), Forum for the Future (79/100), World Resources Institute (87/100) |
Moz Domain Authority 37/100 vs category average 51 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #1,316,328 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "We are a transition catalyst: working together towards a sustainable food system. Engaging and mobilising front runners and co-create ideas." (Meta description: 20 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: WordPress, Ghost.
Social footprint: verified profiles on LinkedIn, YouTube, X (Twitter), Facebook, Instagram; no detected presence on GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Foodvalley?", Claude could identify the brand as of October 2026. Foodvalley NL is a Netherlands-based non-profit organization headquartered in Ede that accelerates the transition to a sustainable food system by connecting businesses, researchers, and governments on agrifood innovation. Best known for Being the hub of the Dutch 'Food Valley' agrifood innovation ecosystem, supporting protein transition and sustainable food system initiatives.
When asked "Best brands similar to Foodvalley?", Claude would recommend Foodvalley as of October 2026. It's a well-regarded and recognizable name in agrifood innovation and sustainability networks in Europe, so it fits naturally in discussions of similar non-profits.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Foodvalley's main competitors in Non-profit: EIT Food (70/100), The Good Food Institute (82/100), ProVeg International (87/100), Forum for the Future (79/100), World Resources Institute (87/100).
Sources: Brand Analyzer scan
Foodvalley has limited AI-search visibility, scoring 32/100 on Brand Analyzer's AI visibility composite (visibility 17, trust 42, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Foodvalley official site
Foodvalley was founded in 2010. Foodvalley operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Foodvalley scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Foodvalley official site
Foodvalley can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Foodvalley official site
Foodvalley is a Dutch non-profit organization, founded in 2010, that functions as a transition catalyst working toward a sustainable global food system. It is based in the Netherlands and operates across the non-profit, food and beverage, and government sectors.
Sources: Foodvalley official site
Foodvalley engages and mobilises 'front runners'-startups, scale-ups, SMEs, large companies, foundations, donors, and government institutions-to co-create innovative solutions aimed at transforming the food system. It acts as a connector and facilitator, bringing together diverse stakeholders to accelerate collaborative projects that support sustainable, fair, and accessible food production and consumption.
Sources: Foodvalley official site
Foodvalley's initiatives are used by startups, scale-ups, SMEs, large companies, foundations, donors, and government institutions that are committed to advancing sustainable innovation within the food system.
Sources: Foodvalley official site
Foodvalley scores 32/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Foodvalley has a weak AI-visibility profile at 32/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is visibility (17/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,316,328 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 37/100 and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Foodvalley from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Foodvalley: Food Export Association of the Midwest USA and Food Export USA-Northeast (79/100), Food Bank For NYC (79/100), The Thomas B. Fordham Institute (79/100), The Fortune Society (79/100).
A step up - brands to learn from: Youth Villages (81/100), Youth Ki Awaaz (81/100).
Category leader: Change.org (97/100).
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