The Times of Israël Brand Score: 72/100 - Brand-Ready tier

L'actualité d'Israël en français

The Times of Israël (timesofisrael.com) scores 72 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Media & Entertainment brands, in the 35th percentile of 38695 Media & Entertainment brands.

AI Snapshot

The Times of Israël is the French-language edition of the Israeli online newspaper The Times of Israel, founded in 2012 and headquartered in Jerusalem. It provides news coverage focused on Israel, the Middle East, and Jewish communities worldwide, targeting French-speaking readers, including the Jewish diaspora and professionals in international politics. The outlet combines regional expertise with French-language accessibility to serve as a reference media source for francophone audiences interested in these topics.

Key facts about The Times of Israël
Brand NameThe Times of Israël
Domaintimesofisrael.com
IndustryMedia & Entertainment
Founded2012
HeadquartersJerusalem
Main CompetitorsThe Jerusalem Post (89/100), Haaretz (83/100), i24NEWS (90/100), Jewish Telegraphic Agency (88/100), Al Jazeera (89/100), France 24 (95/100), Arutz Sheva (82/100)

Evidence

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "Les informations sur Israël, le Moyen Orient et le monde Juif" (Meta description: 11 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is FR-only, limiting citation in English-language AI answers.

Detected tech stack: Cloudflare, WordPress, Ghost.

Social footprint: verified profiles on Facebook, Instagram, X (Twitter); no detected presence on LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know The Times of Israël?

Live results from asking a general-purpose AI assistant about the brand, checked August 2026.

When asked "What is The Times of Israel?", Claude could identify the brand as of August 2026. The Times of Israel is an English-language online newspaper covering Israeli, Middle Eastern, and Jewish-related news, launched in 2012 by former Jerusalem Post editor David Horovitz. It offers news, opinion blogs, and analysis, with a particular focus on Israeli politics, securi Best known for In-depth English-language coverage of Israeli news and politics, along with its extensive blog platform for guest opinion writers.

When asked "Best brands similar to The Times of Israel?", Claude would recommend The Times of Israël as of August 2026. It's a well-established and widely read source for Israel-focused news, so it would naturally come up alongside outlets like Haaretz or The Jerusalem Post.

People Also Ask About The Times of Israël

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are The Times of Israël's main competitors?

The Times of Israël's main competitors in Media & Entertainment: The Jerusalem Post (89/100), Haaretz (83/100), i24NEWS (90/100), Jewish Telegraphic Agency (88/100), Al Jazeera (89/100).

Sources: Brand Analyzer scan

When was The Times of Israël founded?

The Times of Israël was founded in 2012. The Times of Israël operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is The Times of Israël headquartered?

The Times of Israël is headquartered in Jerusalem. The Times of Israël operates in the Media & Entertainment category.

Sources: Wikidata

Does ChatGPT recommend The Times of Israël?

The Times of Israël scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.

Sources: The Times of Israël official site

What is The Times of Israël?

The Times of Israël is the French-language edition of The Times of Israel, an Israel-based online newspaper founded in 2012 and headquartered in Jerusalem. It delivers news and analysis on Israel, the Middle East, and Jewish communities worldwide, specifically targeting French-speaking readers.

Sources: The Times of Israël official site

How can The Times of Israël improve its AI discoverability?

The Times of Israël can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: The Times of Israël official site

What products or services does The Times of Israël offer?

The Times of Israël offers online news articles, analysis, and reporting on Israel, the Middle East, and Jewish communities worldwide, published in French for its target audience.

Sources: The Times of Israël official site

Who uses The Times of Israël?

The Times of Israël is used by French-speaking readers interested in Israeli, Middle Eastern, and Jewish affairs, including members of the Jewish diaspora and professionals working in international politics.

Sources: The Times of Israël official site

What is The Times of Israël known for?

The Times of Israël is known for being a French-language news reference on Israeli, Middle Eastern, and Jewish affairs, offering specialized coverage that combines regional expertise with accessibility for French-speaking readers, including the Jewish diaspora.

Sources: The Times of Israël official site

Recommendations

AI visibility

The Times of Israël scores 24/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

The Times of Israël has a weak AI-visibility profile at 24/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is trust (15/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify The Times of Israël from memory (August 2026) - a sign these signals are paying off.

Visibility - 17/100

Trust - 15/100

Recommendation likelihood - 48/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Score over time

72 in November 2026, down from 90 in August 2026.

Peer brands

Ranked closest to The Times of Israël: TikSave (72/100), Tiketti (72/100), Tiny House Talk (72/100), Tjolöholms Slott (72/100).

A step up - brands to learn from: Zoom (81/100), Znews (81/100).

Category leader: Change.org (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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