Live better, no matter how you hear
Diglo (formerly Harris Communications) (harriscomm.com) scores 76 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among E-commerce brands, Healthcare brands, in the 47th percentile of 26725 E-commerce brands.
Diglo, formerly known as Harris Communications, is an e-commerce retailer specializing in products for people who are deaf or hard of hearing. The company offers a wide range of hearing and deaf communication devices, claiming the largest selection in its category at guaranteed lowest prices, along with free shipping and returns. Its target customers include individuals with hearing loss, their families, and caregivers seeking assistive communication solutions.
| Brand Name | Diglo (formerly Harris Communications) |
|---|---|
| Domain | harriscomm.com |
| Industry | E-commerce, Healthcare |
| Main Competitors | MaxiAids (81/100), Hearing Direct, Audicus (67/100), HamiltonCapTel (78/100), Sorenson Communications (89/100), CaptionCall (84/100), Oaktree Products |
Moz Domain Authority 48/100 vs category average 41 / leader 96 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #1,887,124 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Diglo (formerly Harris Communications) offers the largest selection of hearing loss products at the guaranteed lowest prices. Free shipping & returns!" (Meta description: 21 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s). Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, Ghost, Angular.
Social footprint: verified profiles on Facebook, Instagram, X (Twitter), LinkedIn, GitHub; no detected presence on YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Diglo (formerly Harris Communications)?", Claude could identify the brand as of October 2026. Harris Communications, now rebranded as Diglo, is a longtime e-commerce retailer specializing in products for the deaf and hard of hearing community, including assistive listening devices, amplified phones, hearing aid accessories, and visual/vibrating alert systems. Best known for Being a leading online retailer of assistive technology and communication products for deaf and hard-of-hearing individuals.
When asked "Best brands similar to Diglo (formerly Harris Communications)?", Claude would recommend Diglo (formerly Harris Communications) as of October 2026. It's a well-established, niche-specific retailer with decades of reputation in accessible communication products, making it relevant if someone asks about assistive tech or hearing-related e-commerce brands.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Diglo (formerly Harris Communications)'s main competitors in E-commerce: MaxiAids (81/100), Audicus (67/100), HamiltonCapTel (78/100), Sorenson Communications (89/100), CaptionCall (84/100).
Sources: Brand Analyzer scan
Diglo, formerly Harris Communications, is an online retailer specializing in hearing loss and deaf communication products. It operates in the e-commerce and healthcare space, serving customers who need assistive hearing devices and related accessories.
Sources: Diglo (formerly Harris Communications) official site
Diglo (formerly Harris Communications) has limited AI-search visibility, scoring 26/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 37, recommendation 60). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Diglo (formerly Harris Communications) official site
Diglo (formerly Harris Communications) scores 60/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Diglo (formerly Harris Communications) official site
Diglo (formerly Harris Communications) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Diglo (formerly Harris Communications) official site
Diglo's customers are primarily individuals who are deaf or hard of hearing, along with their families and caregivers who seek hearing and deaf communication products for daily use.
Sources: Diglo (formerly Harris Communications) official site
Diglo is known for offering one of the largest selections of hearing loss and deaf products available online, backed by a guaranteed lowest price policy and free shipping and returns. It was previously known as Harris Communications before rebranding to Diglo.
Sources: Diglo (formerly Harris Communications) official site
Diglo (formerly Harris Communications) scores 26/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Diglo (formerly Harris Communications) has a weak AI-visibility profile at 26/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (60/100) and its weakest is visibility (0/100). It benefits from a global traffic rank of #1,887,124 (Tranco), a Moz Domain Authority of 48/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and thin schema.org structured data. In a live check, Claude could already identify Diglo (formerly Harris Communications) from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Diglo (formerly Harris Communications): Hardys Wines (76/100), Kaup24.ee (76/100), Hawes & Curtis (76/100), Health-Tourism.com (76/100).
A step up - brands to learn from: ZuPreem (81/100), Zulay Kitchen (81/100).
Category leader: DHL (97/100).
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