Berlin's home for contemporary poetry
Haus für Poesie (hausfuerpoesie.org) scores 75 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Media & Entertainment brands, Non-profit brands, Education brands, in the 45th percentile of 33245 Media & Entertainment brands.
Haus für Poesie, located in Berlin, is a cultural institution founded in 1991 (formerly Literaturwerkstatt Berlin) dedicated to promoting all areas of literature, with a particular focus on poetry. It supports poetry as written word and in connection with other arts and media, organizing festivals, readings, and events. The institution serves poets, writers, literary enthusiasts, and cultural organizations interested in contemporary poetry and interdisciplinary artistic exchange, positioning itself as a central hub for literary culture in Berlin.
| Brand Name | Haus für Poesie |
|---|---|
| Domain | hausfuerpoesie.org |
| Industry | Media & Entertainment, Non-profit |
| Founded | 1991 |
| Headquarters | Berlin |
| Main Competitors | Literaturhaus Berlin (69/100), Literaturhaus München (73/100), Akademie der Künste (75/100), Poetry Foundation (81/100), Poetry International (77/100), Deutsches Literaturarchiv Marbach (68/100) |
Moz Domain Authority 40/100 vs category average 51 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Das Haus für Poesie (ehemals Literaturwerkstatt Berlin) fördert und unterstützt seit seiner Gr&…" (Meta description too short (1 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: Microdata (Schema.org), og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Apache.
Social footprint: verified profiles on Instagram, YouTube, Facebook; no detected presence on X (Twitter), LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Haus für Poesie?", Claude could identify the brand as of October 2026. Haus für Poesie is a Berlin-based institution dedicated to promoting poetry, formerly known as Literaturwerkstatt Berlin, that organizes readings, festivals, and educational programs centered on contemporary poetry. Best known for Organizing the annual poesiefestival berlin and the Open Mike literary competition for young writers.
When asked "Best brands similar to Haus für Poesie?", Claude would recommend Haus für Poesie as of October 2026. It's a well-regarded and established cultural institution for poetry in Germany, so it would come up naturally in discussions of leading poetry organizations or literary festivals in Europe.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Haus für Poesie's main competitors in Media & Entertainment: Literaturhaus Berlin (69/100), Literaturhaus München (73/100), Akademie der Künste (75/100), Poetry Foundation (81/100), Poetry International (77/100).
Sources: Brand Analyzer scan
Haus für Poesie is a cultural institution in Berlin, founded in 1991 as Literaturwerkstatt Berlin, dedicated to promoting all areas of literature with a special focus on poetry. It supports poetry both as a written art form and in combination with other arts and media. The organization is a non-profit cultural and educational institution serving the literary community.
Sources: Haus für Poesie official site
Haus für Poesie has limited AI-search visibility, scoring 35/100 on Brand Analyzer's AI visibility composite (visibility 23, trust 43, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Haus für Poesie official site
Haus für Poesie was founded in 1991. Haus für Poesie operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Haus für Poesie is headquartered in Berlin. Haus für Poesie operates in the Media & Entertainment category.
Sources: Wikidata
Haus für Poesie promotes and supports contemporary literature, particularly poetry, through festivals, readings, and events that connect written word with other arts and media. It fosters literary exchange among poets, writers, and audiences interested in interdisciplinary artistic work, acting as a platform for cultural programming centered on poetry in Berlin.
Sources: Haus für Poesie official site
Haus für Poesie scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Haus für Poesie official site
Haus für Poesie can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Haus für Poesie official site
Haus für Poesie offers cultural and literary programming including festivals, readings, and events that explore poetry in connection with other arts and media. As a non-profit cultural institution, its offerings center on fostering literary exchange and supporting the development and presentation of contemporary poetry.
Sources: Haus für Poesie official site
Haus für Poesie is known for being a long-standing Berlin institution, originally founded in 1991 as Literaturwerkstatt Berlin, dedicated to fostering poetry and literature. It is recognized for combining poetry with other artistic disciplines and media through organized cultural events, positioning itself as a central literary institution in the city.
Sources: Haus für Poesie official site
Haus für Poesie serves poets, writers, and literary enthusiasts, as well as cultural institutions and audiences interested in contemporary poetry and interdisciplinary art. It functions as a meeting point for individuals and organizations engaged in the literary and cultural scene, particularly those focused on poetry.
Sources: Haus für Poesie official site
Haus für Poesie scores 35/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Haus für Poesie has a weak AI-visibility profile at 35/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is visibility (23/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 40/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and thin schema.org structured data. In a live check, Claude could already identify Haus für Poesie from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Haus für Poesie: Harper's Bazaar Thailand (75/100), Harlan Coben (75/100), Haute Grandeur (75/100), Indodepo88 (75/100).
A step up - brands to learn from: Zoom (81/100), Znews (81/100).
Category leader: Change.org (97/100).
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