Longer shelf life, better quality
Hazel Technologies (hazeltechnologies.com) scores 79 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Food & Beverage brands, Technology brands, Manufacturing brands, in the 66th percentile of 7473 Food & Beverage brands.
Hazel Technologies, founded in 2015 and headquartered in Chicago, develops patented, contact-free post-harvest preservation technologies for the fresh produce industry. Its solutions condition storage atmospheres to slow respiration, control ethylene and excess CO2, and increase resistance to microbial decay, helping growers, packers, and shippers extend shelf life and reduce spoilage across the global produce supply chain. The company serves agricultural supply chain participants seeking to maintain produce quality from harvest through distribution.
| Brand Name | Hazel Technologies |
|---|---|
| Domain | hazeltechnologies.com |
| Industry | Food & Beverage, Technology |
| Founded | 2015 |
| Headquarters | Chicago |
| Main Competitors | AgroFresh Solutions (82/100), Apeel Sciences (82/100), StePac (77/100), Landec Corporation, Decco US Post-Harvest (83/100) |
Moz Domain Authority 41/100 vs category average 43 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Patented technologies developed by Hazel® condition the storage atmosphere to reduce respiration rate and increase resistance to decay. Learn more about the exciting services offer…" (Meta description: 29 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Webflow.
Social footprint: verified profiles on LinkedIn, YouTube, Instagram, X (Twitter); no detected presence on Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Hazel Technologies?", Claude could identify the brand as of October 2026. Hazel Technologies is an agtech company that develops postharvest solutions, primarily small sachets and packets containing active compounds like 1-methylcyclopropene (1-MCP), to extend the shelf life and reduce spoilage of fresh fruits and vegetables during storage and transport Best known for its 1-MCP based sachet technology that slows ripening and extends shelf life of fresh produce.
When asked "Best brands similar to Hazel Technologies?", Claude would recommend Hazel Technologies as of October 2026. It's a well known name in postharvest/shelf-life extension technology for fresh produce, so it would be relevant if someone asked about leaders in that specific niche.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Hazel Technologies's main competitors in Food & Beverage: AgroFresh Solutions (82/100), Apeel Sciences (82/100), StePac (77/100), Decco US Post-Harvest (83/100).
Sources: Brand Analyzer scan
Hazel Technologies offers patented, contact-free products that condition the atmosphere within produce storage and shipping environments. These technologies are designed to reduce respiration rates in fruits and vegetables and increase their resistance to decay by managing factors such as ethylene levels, excess carbon dioxide, and microbial spores, ultimately helping preserve produce quality from harvest to final destination.
Sources: Hazel Technologies official site
Hazel Technologies is a Chicago-based company, founded in 2015, that develops patented post-harvest technologies for the fresh produce industry. It creates contact-free products that condition the storage atmosphere around fruits and vegetables to reduce respiration rate and increase resistance to decay, aiming to extend shelf life and reduce spoilage across the produce supply chain.
Sources: Hazel Technologies official site
Hazel Technologies has limited AI-search visibility, scoring 31/100 on Brand Analyzer's AI visibility composite (visibility 21, trust 29, recommendation 53). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Hazel Technologies official site
Hazel Technologies was founded in 2015. Hazel Technologies operates in the Food & Beverage category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Hazel Technologies is headquartered in Chicago. Hazel Technologies operates in the Food & Beverage category.
Sources: Wikidata
Hazel Technologies designs and supplies post-harvest preservation solutions that control factors like ethylene, excess carbon dioxide, and microbial spores within produce storage environments. By conditioning the storage atmosphere, its technologies slow respiration and decay, helping growers, packers, and shippers keep fruits and vegetables fresher for longer as they move through the supply chain.
Sources: Hazel Technologies official site
Hazel Technologies scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Food & Beverage options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Hazel Technologies official site
Hazel Technologies' solutions are used by growers, packers, and shippers within the fresh produce industry who seek to reduce spoilage and extend the shelf life of fruits and vegetables as they move through the supply chain.
Sources: Hazel Technologies official site
Hazel Technologies is known for its patented, contact-free post-harvest technologies that extend the shelf life of fresh produce by managing ethylene, carbon dioxide, and microbial decay within storage environments, positioning it as a leading provider in post-harvest preservation for the produce industry.
Sources: Hazel Technologies official site
Hazel Technologies can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Hazel Technologies official site
Hazel Technologies scores 31/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Hazel Technologies has a weak AI-visibility profile at 31/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (53/100) and its weakest is visibility (21/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 41/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Hazel Technologies from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Hazel Technologies: Hatch Blue (79/100), Harmless Harvest (79/100), Heinz (79/100), H&H Bagels (79/100).
A step up - brands to learn from: Zuppler (81/100), Zulay Kitchen (81/100).
Category leader: Target (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.