Compra con garantía y las mejores ofertas
Hiraoka (hiraoka.com.pe) scores 63 out of 100 on Brand Analyzer, placing it in the Developing tier among E-commerce brands, Technology brands, in the 10th percentile of 15688 E-commerce brands.
Hiraoka is a Peruvian e-commerce retailer specializing in technology and appliances, including computers, televisions, mobile phones, and white goods. Operating through hiraoka.com.pe, the company positions itself as a reliable online store in Peru, offering competitive prices and purchase guarantees. Its target audience is Peruvian consumers seeking electronics and household appliances at competitive prices with warranty coverage.
| Brand Name | Hiraoka |
|---|---|
| Domain | hiraoka.com.pe |
| Industry | E-commerce, Technology |
| Main Competitors | Falabella (85/100), Ripley (56/100), Curacao, Tiendas EFE, Oechsle (76/100) |
Moz Domain Authority 46/100 vs category average 43 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Hiraoka appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "▷ Encuentra las mejores ofertas en Cómputo, Televisores, Celulares, Línea Blanca, Electro y más. Hiraoka es garantía. ¡Entra aquí!" (Meta description: 19 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 3 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions GPTBot, ClaudeBot, PerplexityBot - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is ES-only, limiting citation in English-language AI answers.
Detected tech stack: WordPress, HubSpot.
Social footprint: verified profiles on Instagram, X (Twitter), YouTube; no detected presence on Facebook, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Hiraoka?", Claude could identify the brand as of September 2026. Hiraoka is a well-known Peruvian retailer specializing in electronics, appliances, and technology products, operating both physical stores in Lima and an online store at hiraoka.com.pe. Best known for Being one of Peru's most established electronics and home appliance retail chains.
When asked "Best brands similar to Hiraoka?", Claude would recommend Hiraoka as of September 2026. It's a major, trusted name in Peru's electronics retail and e-commerce space, so it would naturally come up alongside similar local retailers.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Hiraoka's main competitors in E-commerce: Falabella (85/100), Ripley (56/100), Oechsle (76/100).
Sources: Brand Analyzer scan
Hiraoka has limited AI-search visibility, scoring 49/100 on Brand Analyzer's AI visibility composite (visibility 29, trust 71, recommendation 59). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Hiraoka official site
Hiraoka offers technology products such as computers (cómputo) and mobile phones (celulares), along with televisions, home appliances (electro), and white goods (línea blanca), all available through its online store.
Sources: Hiraoka official site
Hiraoka scores 59/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Hiraoka official site
Hiraoka sells technology products and appliances, including computers, televisions, mobile phones, and white goods (línea blanca), through its e-commerce platform in Peru.
Sources: Hiraoka official site
Hiraoka can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Hiraoka official site
Hiraoka is a Peruvian online retail store specializing in technology products and home appliances, operating through the website hiraoka.com.pe.
Sources: Hiraoka official site
Hiraoka is used by Peruvian consumers looking to purchase electronic devices, home appliances, and white goods at competitive prices with warranty protection.
Sources: Hiraoka official site
Hiraoka scores 49/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Hiraoka has a limited AI-visibility profile at 49/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (71/100) and its weakest is visibility (29/100). It benefits from a Moz Domain Authority of 46/100, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no strong Wikidata entry. In a live check, Claude could already identify Hiraoka from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Hiraoka: HipStamp (63/100), Hermosa Beach Surf Company (63/100), Hive.co.uk (63/100), HrvatskoWear (63/100).
A step up - brands to learn from: Zoologist Perfumes (71/100), Zeex (71/100).
Category leader: DHL (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.