Hors la Rue Brand Score: 71/100 - Brand-Ready tier

Tous les enfants ont droit à l'enfance

Hors la Rue (horslarue.org) scores 71 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Non-profit brands, Government brands, in the 34th percentile of 30270 Non-profit brands.

AI Snapshot

Hors la Rue is a French non-profit association dedicated to identifying and supporting foreign children and adolescents in danger, particularly victims of human trafficking, in order to ensure their rights are respected. It provides humanitarian and legal support and is recognized nationally and internationally, including through Human Rights awards, as a reference organization in the protection of vulnerable migrant minors in France.

Key facts about Hors la Rue
Brand NameHors la Rue
Domainhorslarue.org
IndustryNon-profit, Government
Main CompetitorsECPAT France (52/100), France Terre d'Asile (67/100), Comité contre l'Esclavage Moderne (70/100), La Voix de l'Enfant (71/100), Médecins du Monde (88/100), UNICEF France (81/100), Secours Catholique (78/100)

Evidence

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "Hors la Rue est une association qui a pour objectif de repérer et d’accompagner les enfants étrangers et de faire respecter leurs droits." (Meta description: 23 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is FR-only, limiting citation in English-language AI answers.

Detected tech stack: WordPress, Ghost.

Social footprint: verified profiles on Instagram, X (Twitter), Facebook; no detected presence on LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Hors la Rue?

Live results from asking a general-purpose AI assistant about the brand, checked November 2026.

When asked "What is Hors la Rue?", Claude could identify the brand as of November 2026. Hors la Rue is a French nonprofit based in Paris that works with unaccompanied and marginalized migrant children and youth living on the streets, many of them Roma minors from Eastern Europe, providing outreach, education support, and advocacy to protect their rights. Best known for Street outreach and advocacy for unaccompanied migrant and Roma youth in France.

When asked "Best brands similar to Hors la Rue?", Claude would recommend Hors la Rue as of November 2026. It's a recognized and respected organization in the French child protection and migrant youth advocacy space, so I'd mention it if someone asked about nonprofits focused on vulnerable migrant children.

People Also Ask About Hors la Rue

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Hors la Rue's main competitors?

Hors la Rue's main competitors in Non-profit: ECPAT France (52/100), France Terre d'Asile (67/100), Comité contre l'Esclavage Moderne (70/100), La Voix de l'Enfant (71/100), Médecins du Monde (88/100).

Sources: Brand Analyzer scan

Does ChatGPT recommend Hors la Rue?

Hors la Rue scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Hors la Rue official site

What is Hors la Rue?

Hors la Rue is a French non-profit association (association loi 1901) specialized in the protection of foreign minors in danger, particularly those who are victims of human trafficking or exploitation. It operates within the categories of child protection and human rights advocacy, working in coordination with public institutions and other child-welfare organizations in France.

Sources: Hors la Rue official site

What does Hors la Rue do?

Hors la Rue identifies, locates, and accompanies foreign children and adolescents who are in danger on French territory, many of whom are victims of trafficking or exploitation networks. The organization provides social, educational, and legal support to help these minors access their rights, including protection, housing, and legal status, while also working with partner institutions to strengthen the broader child protection system.

Sources: Hors la Rue official site

How can Hors la Rue improve its AI discoverability?

Hors la Rue can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Hors la Rue official site

What products or services does Hors la Rue offer?

Hors la Rue does not offer commercial products; as a non-profit, it provides services including identification and outreach to vulnerable foreign minors, social and educational support, legal assistance to help these minors obtain recognition of their rights, and collaboration with institutional partners involved in child protection and anti-trafficking efforts.

Sources: Hors la Rue official site

What is Hors la Rue known for?

Hors la Rue is known for its specialized work protecting foreign minors in France who are vulnerable to human trafficking and exploitation. The organization has received Human Rights awards in recognition of its advocacy and direct-support work, and it is recognized both nationally and internationally as a reference actor in this specific area of child protection.

Sources: Hors la Rue official site

Who uses Hors la Rue?

The primary beneficiaries of Hors la Rue's work are foreign children and adolescents in danger in France, particularly those at risk of or subjected to human trafficking. The organization also engages with institutional partners, such as child protection authorities, government agencies, and other human rights organizations, who collaborate with it to support these minors.

Sources: Hors la Rue official site

Recommendations

AI visibility

Hors la Rue scores 18/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Hors la Rue has a weak AI-visibility profile at 18/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is visibility (0/100). It benefits from open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Hors la Rue from memory (November 2026) - a sign these signals are paying off.

Visibility - 0/100

Trust - 21/100

Recommendation likelihood - 48/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Hors la Rue: Horse + Bamboo (71/100), Hoopa Valley Tribe (71/100), Housing Europe (71/100), Houston Parks Board (71/100).

A step up - brands to learn from: ZNetwork (81/100), ZLTO (81/100).

Category leader: Change.org (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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