Sveriges röst för hörselskadade
Hörselskadades Riksförbund (HRF) (hrf.se) scores 80 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Non-profit brands, Healthcare brands, in the 80th percentile of 25552 Non-profit brands.
Hörselskadades Riksförbund (HRF) is Sweden's largest interest organization for people with hearing loss. It advocates for a hearing-friendly society where individuals with hearing impairments can live, work, and participate on equal terms. HRF offers expertise, policy advocacy, support services, hearing tests, counseling, and educational programs. Its work targets people with hearing loss, their families, policymakers, and the general public interested in hearing-related issues.
| Brand Name | Hörselskadades Riksförbund (HRF) |
|---|---|
| Domain | hrf.se |
| Industry | Non-profit, Healthcare |
| Founded | 2005 |
| Headquarters | New York City |
| Main Competitors | RNID (Royal National Institute for Deaf People) (89/100), Hearing Loss Association of America (75/100), Hear-it AISBL, Deafness Forum of Australia, Deutscher Schwerhörigenbund (62/100) |
Moz Domain Authority 38/100 vs category average 47 / leader 98 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Hörselskadades Riksförbund (HRF) appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Vi är Sveriges största intresseorganisation för hörselskadade. Vi arbetar för ett hörselsmart samhälle. Ge en gåva eller bli medlem!" (Meta description: 19 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:image, og:type, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is SV-only, limiting citation in English-language AI answers.
Detected tech stack: Next.js, Nginx, WordPress.
Social footprint: verified profiles on Instagram, LinkedIn, X (Twitter), YouTube, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is Hörselskadades Riksförbund (HRF)?", Claude could identify the brand as of November 2026. Hörselskadades Riksförbund (HRF) is a Swedish non-profit organization representing people with hearing loss, advocating for their rights and working to improve accessibility and support services in Sweden. Best known for Being Sweden's main advocacy organization for hard-of-hearing people.
When asked "Best brands similar to Hörselskadades Riksförbund (HRF)?", Claude would recommend Hörselskadades Riksförbund (HRF) as of November 2026. It's a legitimate and well-established national advocacy group for hearing-impaired individuals, relevant if someone asks about hearing loss or disability advocacy organizations in Sweden.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Hörselskadades Riksförbund (HRF)'s main competitors in Non-profit: RNID (Royal National Institute for Deaf People) (89/100), Hearing Loss Association of America (75/100), Deutscher Schwerhörigenbund (62/100).
Sources: Brand Analyzer scan
Hörselskadades Riksförbund (HRF) has limited AI-search visibility, scoring 38/100 on Brand Analyzer's AI visibility composite (visibility 43, trust 23, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Hörselskadades Riksförbund (HRF) was founded in 2005. Hörselskadades Riksförbund (HRF) operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Hörselskadades Riksförbund (HRF) is headquartered in New York City. Hörselskadades Riksförbund (HRF) operates in the Non-profit category.
Sources: Wikidata
Hörselskadades Riksförbund (HRF) scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
HRF offers hearing tests, rådgivning (counseling/advisory services), educational courses and training, and advocacy/policy work aimed at improving conditions for people with hearing loss.
Hörselskadades Riksförbund (HRF) is Sweden's largest interest organization (intresseorganisation) for people with hearing loss, classified as a non-governmental human rights organization focused on hearing health and accessibility.
Hörselskadades Riksförbund (HRF) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
HRF is known for being Sweden's leading voice and advocacy organization for people with hearing loss, combining political lobbying, community support, and practical services such as hearing tests and counseling.
HRF's services and advocacy are used by people with hearing loss in Sweden, their family members, policymakers addressing disability and health issues, and members of the public who wish to support hearing-related causes.
Hörselskadades Riksförbund (HRF) scores 38/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Hörselskadades Riksförbund (HRF) has a weak AI-visibility profile at 38/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is trust (23/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 38/100 and thin schema.org structured data. In a live check, Claude could already identify Hörselskadades Riksförbund (HRF) from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Hörselskadades Riksförbund (HRF): Howard Brown Health (80/100), Society of Hospital Medicine (SHM) (80/100), HRNK (The Committee for Human Rights in North Korea) (80/100), Hudson County, NJ (80/100).
A step up - brands to learn from: ZNetwork (81/100), ZLTO (81/100).
Category leader: Change.org (97/100).
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