Leading the global fight against suicide
International Association for Suicide Prevention (IASP) (iasp.info) scores 84 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Non-profit brands, Healthcare brands, in the 81st percentile of 4199 Non-profit brands.
The International Association for Suicide Prevention (IASP) is a non-profit organization founded in 1973 and headquartered in Washington, D.C. It is dedicated to preventing suicide and suicidal behaviour and alleviating its effects worldwide. IASP works by building collaborative partnerships-such as its Partnerships for Life initiative-among mental health professionals, researchers, policymakers, and organizations to promote evidence-based suicide prevention strategies at national and international levels.
| Brand Name | International Association for Suicide Prevention (IASP) |
|---|---|
| Domain | iasp.info |
| Industry | Non-profit, Healthcare |
| Founded | 1973 |
| Headquarters | Washington, D.C. |
| Main Competitors | American Foundation for Suicide Prevention (82/100), Samaritans (85/100), Suicide Prevention Resource Center (78/100), Befrienders Worldwide (85/100), National Alliance on Mental Illness (86/100) |
Moz Domain Authority 68/100 vs category average 52 / leader 97 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #116,135 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "The International Association for Suicide Prevention is dedicated to preventing suicide and suicidal behaviour and alleviating its effects. IASP leads the global role in suicide pr…" (No meta description. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: WordPress, Ghost.
Social footprint: verified profiles on Facebook, X (Twitter), LinkedIn, YouTube, Instagram, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is International Association for Suicide Prevention (IASP)?", Claude could identify the brand as of September 2026. IASP is a global non-profit organization dedicated to suicide prevention, providing support for professionals and volunteers working in the field, and it organizes World Suicide Prevention Day each year on September 10th. Best known for Founding and coordinating World Suicide Prevention Day worldwide.
When asked "Best brands similar to International Association for Suicide Prevention (IASP)?", Claude would recommend International Association for Suicide Prevention (IASP) as of September 2026. It's one of the most recognized international bodies focused specifically on suicide prevention advocacy and research, so it would naturally come up in that context.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
International Association for Suicide Prevention (IASP)'s main competitors in Non-profit: American Foundation for Suicide Prevention (82/100), Samaritans (85/100), Suicide Prevention Resource Center (78/100), Befrienders Worldwide (85/100), National Alliance on Mental Illness (86/100).
Sources: Brand Analyzer scan
The International Association for Suicide Prevention (IASP) is a non-profit organization founded in 1973 and based in Washington, D.C. It is dedicated to preventing suicide and suicidal behaviour and alleviating their effects worldwide.
Sources: International Association for Suicide Prevention (IASP) official site
International Association for Suicide Prevention (IASP) has limited AI-search visibility, scoring 46/100 on Brand Analyzer's AI visibility composite (visibility 30, trust 56, recommendation 63). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: International Association for Suicide Prevention (IASP) official site
International Association for Suicide Prevention (IASP) was founded in 1973. International Association for Suicide Prevention (IASP) operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
International Association for Suicide Prevention (IASP) is headquartered in Washington, D.C.. International Association for Suicide Prevention (IASP) operates in the Non-profit category.
Sources: Wikidata
International Association for Suicide Prevention (IASP) scores 63/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Sources: International Association for Suicide Prevention (IASP) official site
International Association for Suicide Prevention (IASP) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: International Association for Suicide Prevention (IASP) official site
IASP offers collaborative partnership programs (such as Partnerships for Life), advocacy and policy guidance, and platforms for evidence-based knowledge sharing among professionals, researchers, and organizations involved in suicide prevention.
Sources: International Association for Suicide Prevention (IASP) official site
IASP's work is used by mental health professionals, researchers, policymakers, non-profit organizations, and communities involved in or affected by suicide prevention efforts around the world.
Sources: International Association for Suicide Prevention (IASP) official site
International Association for Suicide Prevention (IASP) scores 46/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
International Association for Suicide Prevention (IASP) has a limited AI-visibility profile at 46/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (63/100) and its weakest is visibility (30/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #116,135 (Tranco) and a Moz Domain Authority of 68/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify International Association for Suicide Prevention (IASP) from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to International Association for Suicide Prevention (IASP): Hope for Justice (84/100), Homeboy Industries (84/100), ICAEW (Institute of Chartered Accountants in England and Wales) (84/100), International Center for Journalists (ICFJ) (84/100).
A step up - brands to learn from: Workaway (91/100), Wikimedia (91/100).
Category leader: PBS (97/100).
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